Job Summary:

We are seeking a creative and performance-oriented Digital Marketing Executive with expertise in content designing, Meta Ads (Facebook & Instagram advertising), and SEO. The ideal candidate should be capable of managing end-to-end digital campaigns while creating engaging visual and written content that drives brand awareness and lead generation.

Key Responsibilities:

- Plan, execute, and optimize Meta (Facebook & Instagram) ad campaigns including audience targeting, budgeting, A/B testing, and performance tracking
- Design engaging digital content (social media posts, banners, ad creatives, reels concepts) aligned with brand identity
- Develop and implement SEO strategies (on-page & off-page) to improve website visibility and organic traffic
- Conduct keyword research and optimize website content, blogs, and landing pages
- Manage social media platforms with consistent, high-quality content and campaigns
- Analyze campaign performance using tools like Meta Ads Manager, Google Analytics, and Search Console
- Collaborate with internal teams to plan marketing campaigns and promotions




- Generate leads and improve conversion rates through paid and organic channels
- Stay updated with the latest digital marketing trends, tools, and platform algorithms

Requirements:

- 1–3 years of experience in digital marketing
- Hands-on experience in Meta Ads Manager and campaign optimization
- Proficiency in content designing tools (Canva, Photoshop, or similar)
- Working knowledge of SEO tools (Google Analytics, Search Console, SEMrush, etc.)
- Basic knowledge of video editing (for reels/short content) is a plus
- Strong creative thinking, analytical, and communication skills
- Ability to manage multiple campaigns and meet deadlines

Key Skills:

- Content Designing & Creative Strategy
- Performance Marketing (Meta Ads)
- Search Engine Optimization (SEO)
- Social Media Management
- Data Analysis & Reporting

Why Join Us?

- Chance to work on diverse and creative travel campaigns
- Growth-driven environment with hands-on exposure
- Dynamic and collaborative team culture

📌 Digital Marketing Executive (Kolkata)
🏢 Travel Host Online
📍 Kolkata