About the company: We are a new-age, funky lifestyle accessories startup on a mission to break the monotony with trendsetting, edgy, and tech-driven products. Our brand thrives on bold storytelling, quirky aesthetics, and AI-powered creativity. We started our operations amidst the pandemic and has been about 5years now and we are looking to grow our team in as we grow the business further.Website - www.Hexafunstyles.Com Role Overview: We’re looking for a Senior Copywriter who can think beyond just writing copy. Someone who understands how a powerful campaign idea is born, how a brand builds its voice, and how that voice translates across everything from a 30-second video to a social media post, website banner, packaging, or a performance ad. If you are a strategic thinker, sharp with words, curious by nature, and genuinely excited by great creative work then this is your cue to apply. If you get a kick out of cracking a brilliant idea, spotting a cultural trend before everyone else does, finding the perfect line, or turning an ordinary brief into something memorable, we’d love to hear from you.Designation - Senior CopywriterOffice location - Vikhroli, Mumbai.Salary range - 7 to 9 lacs p.A. (depending upon past experience & previous salary being drawn)Requirements:
- 4 to 6 years of relevant experience in copywriting, preferably across both digital and mainline advertising agencies.
- Bachelor's degree or equivalent graduation qualification.
- Strong portfolio demonstrating campaign thinking, conceptual work and day-to day copywriting.
- Must have their own laptop, we have Monday to Friday working.What we’re looking for:
- Strong understanding of how to build a campaign idea from a brief, rather than simply writing individual pieces of communication.
- A strategic thinker and creative writer who can connect business objectives with compelling creative ideas.
- Strong command over language, storytelling, headlines and conceptual thinking.




- Someone with a genuine appreciation for great advertising, campaigns and creative culture.
- Ability to switch comfortably between big-picture campaign thinking and everyday execution.
- Someone who can write for different objectives such as brand building, engagement, performance, retention and conversion.
- Curious about culture, trends, consumer behaviour, internet culture and what makes people pay attention.
- Ability to elevate the brand's tonality, voice and overall quality of creative content.
- Strong collaborator who enjoys working with designers, marketers, product teams and other stakeholders.
- Comfortable working in a quick-paced startup workplace, where priorities can change and multiple briefs can come your way in a day.
- An enthusiastic self-starter who doesn't wait for the perfect brief to think of a great idea.
- Most importantly, someone who loves advertising and gets genuinely excited about making great work.Job Description: You will work across brand, campaign, social, digital and product communication, including:
- Campaigns & Big Ideas: Ideate and develop campaign platforms, big ideas and communication concepts for product launches and brand initiatives.
- Social Media: Develop creative copy and concepts for day-to-day social media communication across platforms.
- Trends & Culture: Write meme, trend and culture-led content that feels relevant, timely and true to the brand.
- Performance & Retention: Develop sharp, persuasive copy for performance marketing, CRM, retention and conversion-led communication.
- Website & Digital: Write copy for website creatives, landing pages, banners, digital campaigns and other online touch points.
- Naming & Nomenclature: Coin collection names, product names, campaign properties, features and other brand nomenclature.
- Packaging: Develop packaging copy that is engaging, clear and aligned with the brand voice.
- Other Copies: Write for brand books, product catalogues, brochures and other brand collateral.

📌 Senior Copywriter (Maharashtra)
🏢 hexafun
📍 Maharashtra