Role: Creative & Brand Direction Intern

Khandaani — Internship | Hybrid | Noida

About Khandaani

Khandaani is a design house reinterpreting India’s textiles, architecture and material culture into modern clothing.

We’re building a brand that is more than just clothes, the way we shoot, write, communicate, collaborate and present the work is as important as the products themselves.

The Role

This isn’t a role where you’ll be given a fixed list of things to execute.

As a Creative & Brand Direction Intern, you’ll help shape how Khandaani shows up everywhere — from shoots and campaigns to content, collaborations and brand communication.

You’ll work directly with the founder on creative direction, positioning and taste, and have a say in how ideas actually come together.

You might look at a campaign concept one day, work on a shoot the next, help shape a collaboration, or question why a piece of content doesn’t feel like Khandaani.

The role is intentionally broad because we don’t want you working in just one creative lane.

What You’ll Work On

- Creative direction for shoots, campaigns and content
- Developing campaign concepts and creative ideas
- Shaping Khandaani’s visual and cultural language
- Working on brand positioning and communication
- Reviewing and directing content across social media and other platforms
- Collaborating with designers, photographers, filmmakers, writers and other creatives
- Helping bring different creative disciplines into one cohesive direction
- Exploring collaborations and finding interesting ways for Khandaani to show up
- Building references, moodboards and creative frameworks when needed
- Working closely with the founder on the overall creative direction of the brand

Who We’re Looking For

You don’t necessarily need the strongest résumé. We’re looking for someone with real taste and a strong point of view.

You might be a good fit if:

- You can tell the difference between something that simply looks good and something that actually means something




- You naturally notice details — framing, styling, words, composition, references, tone
- You have a strong understanding of fashion, culture, art, photography, film or design
- You have opinions and aren’t afraid to question an idea when you think it can be better
- You can think about the bigger picture while still obsessing over the smallest detail
- You enjoy bringing different people and ideas together
- You want to shape something rather than simply execute someone else’s brief
- You’re curious and constantly collecting references from the world around you

Most importantly, you want creative ownership over something real.

What You’ll Get

- Direct collaboration with the founder
- Real creative ownership, not dummy internship projects
- The prospect to shape how an emerging fashion brand presents itself
- Hands-on experience across campaigns, content, shoots and collaborations
- Your work can actually become part of Khandaani’s public identity
- Public credit for work you create or significantly contribute to
- A strong portfolio of real work rather than internal assignments
- Recommendation letter and reference calls based on your contribution
- Opportunity to continue working with Khandaani beyond the internship based on fit and performance
- Performance-based bonuses when work you shape or lead gets published and generates measurable results

Internship Details

Duration: 3 months

Location: Noida

Type: Hybrid

Openings: 1

Stipend: Unpaid internship — no fixed stipend

We want to be transparent about this from the beginning.

There is no fixed stipend. If the work you shape or lead gets published and performs, you’ll receive public credit and a bonus tied to its actual impact.

If nothing lands, there is no payout.

This isn’t meant to replace a paid creative role. It’s for someone who, at this stage, values creative ownership, real work and the opportunity to build something from the inside.

Apply with: Portfolio / Instagram / Behance + CV + a short note about why you think you’d be a positive fit for Khandaani at [email protected]

📌 Role: Creative Director — Internship (Hybrid, Noida)
🏢 Khandaani
📍 Noida