Job DescriptionLinkedIn
NWebsite:
NAIM Print: https://aim.Media/aim-print
NAIM Tv:
NJob Summary:
NOwn the subscriber base and circulation revenue across both print and digital editions. This is a target-carrying role: you grow paid subscriptions, retain existing subscribers, and expand print reach by placing the magazine at high-footfall stands, retail outlets, and partner locations. You sit at the intersection of sales, distribution logistics, and audience data.
NKey Responsibilities:
NDigital Subscriptions
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- Drive paid digital subscription growth across web and app, including individual and corporate/institutional plans.
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- Build and run acquisition funnels: landing pages, paywall offers, trial-to-paid conversion, and renewal flows.
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- Reduce churn through lifecycle campaigns, win-back offers, and pricing/bundling experiments.
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- Manage subscription platform and payment gateway operations, including auto-renewals and failed-payment recovery.
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nPrint Subscriptions
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- Grow direct printsubscriptions across individual, gift, and bulk/corporate orders.
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- Manage the full subscriber cycle: order capture, fulfilment coordination, address data accuracy, and renewals.
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- Coordinate with the print and dispatch teams to ensure on-time delivery and resolve delivery complaints.
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nCirculation & Distribution to Stands
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- Expand physical reach by placing print copies at newsstands, bookstores, airports, cafes, co-working spaces, and event venues.
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- Build and manage relationships with distributors, vendors, and retail partners;
negotiate placement, margins, and sale-or-return terms.
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- Plan copy allocation per outlet, track sell-through, and adjust print run and distribution mix based on what each location actually sells.
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- Handle returns reconciliation, stand-level reporting,
and route/territory planning to keep distribution cost-efficient.
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nSales Targets & Revenue
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- Carry and delivermonthly and quarterly targets for subscriber count and circulation revenue across both formats.
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- Forecast subscription and newsstand revenue;
report performance against target with clear variance analysis.
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- Identify and close institutional and bulk deals (corporates, libraries, universities, event partners).
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nData & Reporting
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- Maintain a singlesource of truth for subscriber and circulation data;
track acquisition cost,retention, LTV, and sell-through by channel and outlet.
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- Report weekly on pipeline, conversions, renewals, and stand performance to leadership.
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nWhat Success LooksLike (KPIs)
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- Subscriber growth— net new paid subscribers (print + digital) against target.
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- Circulation revenue — total subscription and newsstand revenue vs. target.
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- Retention — renewal andchurn rates across both formats.
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- Distribution reach — number of active stands/outlets and average sell-through per outlet.
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- Efficiency — subscriberacquisition cost and returns rate kept within agreed limits.
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nRequirements
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- 10+ years in subscriptions, circulation, distribution, or sales — ideally in media, publishing, or a subscription-led business.
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- Proven record of carrying and hitting sales/revenue targets.
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- Hands-on experience with distribution logistics and managing vendor or retail partner networks.
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- Comfortable with subscription tools, payment gateways, and basic data analysis in spreadsheets.
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- Solid negotiation skills and willingness to travel for retail and event distribution.
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nGood to Have
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- Experience with paywall, CRM, and email/marketing automation platforms.
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- Existing relationships with magazine distributors or retail chains.
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- Understanding of the enterprise and tech audience.
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📌 Media Sales Manager (Karnataka)
🏢 AIM
📍 Karnataka