Job Description

Company: Gen C Media

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Location: Ahmedabad, Gujarat

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Employment Type: Full-Time

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Work Mode: Work From Home initially | Work From Office once the Ahmedabad office is operational

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About the Role

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Gen C Media is looking for a full-time Graphic Designer & Motion Designer who can do more than just execute instructions.

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We are looking for someone who can understand a brief, visualise the idea, bring their own creative thinking to the table, and convert concepts into strong visual communication.

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You should be someone who does not wait for every element to be explained.

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If we communicate an idea, campaign, brand direction, or objective, you should be able to think independently, visualise possibilities, suggest creative directions, and turn them into high-quality designs.

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This role will involve working across social media, branding, print, marketing campaigns, and motion graphics.

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Key ResponsibilitiesSocial Media Design

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- Create high-quality social media posts, carousels, stories, campaign creatives, ad creatives, thumbnails, and digital assets
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- Develop fresh visual concepts instead of simply following templates
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- Understand the objective of the content and suggest the best visual treatment
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- Maintain consistency across different brands while ensuring every brand has its own identity
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- Work closely with the social media and content teams to convert ideas into effective visual communication
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- Understand current design trends without blindly copying them
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Creative Thinking & Visualisation

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- Understand briefs, references, conversations, and rough ideas and turn them into complete visual concepts
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- Come up with your own design ideas and creative directions
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- Suggest layouts, typography, visual styles, compositions, and campaign concepts
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- Think from the perspective of the brand and target audience
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- Be able to work even when the brief is not a ready-made design instruction
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- Take ownership of the creative output instead of depending on constant guidance
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Branding & Identity Design

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- Design complete brand identities from scratch
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- Create logos and logo systems
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- Develop brand colour palettes, typography systems, and visual language
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- Create brand guidelines where required
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- Design visiting cards, letterheads, stationery, packaging-related assets, and other brand collaterals
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- Understand how a brand identity should work consistently across online and offline platforms
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Print Design

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- Design brochures, catalogues, flyers, posters, standees, banners, menus, event creatives, and other print material
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- Prepare professional layouts for multi-page brochures and marketing collateral
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- Understand print requirements, dimensions, bleed, resolution, and production-ready file preparation
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- Ensure designs are both aesthetically strong and practically usable for printing
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Motion Graphics

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- Create motion graphics for social media and digital campaigns
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- Animate typography, logos, graphic elements, and static creatives
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- Create short promotional videos and motion-based content
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- Convert static design concepts into engaging animated formats
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- Work on motion-led social media content wherever required
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What We Are Looking For

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The ideal candidate should have:

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- Strong graphic design fundamentals
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- Excellent visualisation ability
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- Strong understanding of typography, layouts, colours, hierarchy, composition, and branding
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- Ability to think independently and contribute ideas
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- Strong social media design skills
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- Experience with branding and identity design
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- Experience designing brochures and print collateral
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- Experience designing logos and complete branding systems
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- Understanding of print design and production requirements
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- Motion graphics skills
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- Ability to understand a brief and develop multiple creative directions
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- Ability to work on multiple brands with different visual identities
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- Strong attention to detail
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- Ability to accept feedback and improve work without losing creative ownership
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- Good communication and coordination skills
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- Strong time management and ability to meet deadlines
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Software Skills

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Candidates should be comfortable working with tools such as:

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- Adobe Photoshop
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- Adobe Illustrator
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- Adobe InDesign
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- Adobe After Effects
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- Adobe Premiere Pro or similar video/motion tools
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Knowledge of additional design, animation, or AI-assisted creative tools will be an advantage.

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Portfolio Requirement

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A strong portfolio is mandatory.

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Your portfolio should ideally include a mix of:

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- Social media designs
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- Branding projects
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- Logo designs
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- Brochures or print collateral
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- Brand identity work
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- Campaign creatives
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- Motion graphics or animated content
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We are more interested in seeing your thinking, creativity, visualisation,



and design sense than only the number of projects you have worked on.

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Work Arrangement

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This is a full time role with Gen C Media.

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Initially, the candidate will be allowed to work from home while our Ahmedabad office is being set up.

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Once the office is operational, the candidate must be available to work from our Ahmedabad office.

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Therefore, candidates should either:

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- Currently be based in Ahmedabad, or
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- Be willing and able to relocate to Ahmedabad when required.
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Important Employment Condition

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This is a full-time exclusive employment opportunity.

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The selected candidate will be expected to dedicate their professional working time to Gen C Media.

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Freelancing, outside client work, paid side projects, agency work, or working simultaneously with another employer will not be permitted during employment with Gen C Media, subject to the terms of the employment agreement.

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Who Should Apply?

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Apply if you are someone who:

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- Has your own creative thinking
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- Can visualise ideas without being spoon-fed every detail
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- Enjoys experimenting with design
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- Can challenge an average idea and suggest a better one
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- Understands both digital and print design
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- Wants to build strong brands, not just social media posts
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- Is interested in working across multiple industries and brands
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- Can take ownership of creative work from concept to execution
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- Wants to work as a long-term, full time member of a growing creative and digital agency
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Who Should Not Apply?

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This role may not be suitable if:

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- You only want to execute designs based on exact references
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- You need every design element to be explained before starting
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- You only work with templates
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- You are uncomfortable creating original concepts
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- You only specialise in one type of social media design
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- You are looking to continue freelancing alongside this job
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- You are not willing to work from Ahmedabad once the office starts
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Application Process

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Please apply with:

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- Updated CV
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- Portfolio link
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- Current location
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- Current salary
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- Expected salary
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- Notice period / earliest joining date
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- Links to your best branding, social media, print, and motion design work
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Shortlisted candidates may be given a practical design assignment to evaluate visualisation, creativity, design thinking, and execution skills.

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📌 Graphic Designer & Motion Designer (India)
🏢 Gen C Media
📍 India