Job Title : Marketing Manager (Luxury Industry: Digital & Traditional Marketing)

Experience : 5+ years

Responsibilities :
Develop and execute the overall marketing strategy aligned with business objectives.
Drive brand awareness and customer acquisition through digital and offline marketing initiatives.
Plan and execute ATL & BTL campaigns, brand activations, exhibitions, events, and retail marketing initiatives.
Manage performance marketing campaigns across Google, Meta, and other digital platforms to drive traffic and conversions.
Lead e-commerce marketing initiatives to improve website traffic, customer engagement, and online sales.
Oversee SEO, SEM, CRM, email marketing, and marketing automation activities.
Collaborate with creative agencies, media partners, and vendors for campaign execution.
Monitor campaign performance,



marketing ROI, customer insights, and market trends to optimize marketing effectiveness.
Work closely with the Sales, Product, and Leadership teams to support business growth and recent product launches.

Preferred Background: Candidates from Jewellery, Luxury Retail, Fashion, Lifestyle, D2C, E-commerce, or Consumer Brands.

Key Skills:

Brand Marketing, Growth Marketing, Digital Marketing, Performance Marketing, E-commerce Marketing, ATL, BTL, Brand Activation, Retail Marketing, Trade Marketing, CRM, SEO, SEM, Google Ads, Meta Ads, Marketing Analytics, Campaign Management, Agency Management.

📌 Marketing Manager Mumbai
🏢 SkillCollab Consulting
📍 Mumbai