Job Description

Key Responsibilities:

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1. Sponsorship Strategy Development:

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o Develop and implement a comprehensive sponsorship sales strategy to meet revenue targets.

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o Identify new sponsorship opportunities and create customized packages to attract potential sponsors.

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o Analyze market trends and competitor activities to inform sponsorship strategies.

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2. Prospecting and Lead Generation:

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o Research and identify potential sponsors that align with the company's events and programs.

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o Generate leads through various channels, including networking, cold calling, and digital marketing.

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o Maintain a robust pipeline of prospective sponsors.

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3. Sales and Relationship Management:

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o Engage with potential sponsors to understand their needs and present tailored sponsorship packages.

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o Conduct negotiations and close sponsorship deals to achieve sales targets.

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o Build and maintain long-term relationships with sponsors, ensuring their satisfaction and ongoing support.

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4. Proposal Development and Presentation:

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o Develop compelling sponsorship proposals and presentations that effectively communicate the value of partnering with the company.

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o Customize proposals to meet the specific needs and objectives of each sponsor.

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o Deliver engaging presentations to prospective sponsors.

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5. Contract Management:

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o Draft, review, and manage sponsorship contracts, ensuring all terms and conditions are clearly defined and agreed upon.

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o Coordinate with legal and finance teams to ensure contracts are compliant with company policies.

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6. Event Coordination and Execution:

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o Collaborate with the event management team to ensure sponsor deliverables are met and sponsorship agreements are executed effectively.

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o Coordinate sponsor involvement in events, including branding, booth setup, and promotional activities. o Provide in office support to sponsors during events, ensuring a positive experience.

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7. Reporting and Analysis:

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o Track and report on sponsorship sales performance, including revenue generated, sponsor engagement, and return on investment.

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o Analyze sponsorship data to identify trends and opportunities for improvement.

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o Provide regular updates to senior management on sponsorship activities and achievements.

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8. Marketing Collaboration:

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o Work closely with the marketing team to develop promotional materials and campaigns that support sponsorship sales.

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o Ensure sponsors receive adequate exposure through marketing channels, including social media, email newsletters, and event programs.

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Qualifications:

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- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
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- Minimum of 2-3 years of experience in sponsorship sales, corporate partnerships, or a related sales role.
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- Proven track record of achieving sales targets and securing high-value sponsorships.
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- Strong negotiation, communication, and presentation skills.
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- Excellent relationship-building and interpersonal skills.
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- Ability to think strategically and creatively to develop innovative sponsorship solutions.
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- Flexibility to travel for meetings and events as required.
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Working Conditions:

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- This role may require travel to meet with potential sponsors and attend events.
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- Occasional evening and weekend work may be required to support event schedules.
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📌 Sponsorship Sales Manager (Mumbai)
🏢 The Mainstream
📍 Mumbai