13 Sep
|
Schbang
|
Alibag
Job DescriptionSenior Media Buyer (Performance Marketing)
NLocation: Mumbai
NExperience: 3+ Years
NEmployment Type: Full time
NAbout the Rol
neWeare looking for a highly analytical and execution-focused Senior Media Buyer to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients
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n Key Responsibiliti
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esPlan, launch, manage, and optimize campaigns across Meta, Google Ads, LinkedIn Ads, Snapchat Ads, and X Ad
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s.Own campaign execution from setup to optimization, reporting, and scalin
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g.Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
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s.Monitor performance and optimize campaigns to improve KPIs such as CPA, ROAS, CTR, Conversion Rate, and Lead Qualit
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y.Implement and validate tracking through Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Trackin
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g.Troubleshoot campaign, tracking, and platform-related issue
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s.Ensure compliance with advertising policies and platform guideline
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s.Create and maintain reporting dashboards using Looker Studio, Excel, Google Sheets, or similar tool
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s.Analyze campaign performance and provide actionable recommendation
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s.Collaborate with creative, strategy, analytics, and account management team
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s.Present campaign performance insights and recommendations to stakeholders and client
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s.Stay updated with platform changes, ad products, and industry best practice
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ns.
n Requireme
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nts3+ years of experience in Performance Marketing / Media Buyi
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ng.Solid hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, Snapchat Ads, and X A
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ds.Expertise in audience targeting, bidding strategies, attribution models, and campaign optimizati
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on.Strong understandingof tracking, pixels, tags, conversion APIs, and analytics too
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ls.Experience creating reports and dashboar
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ds.Excellent analytical, troubleshooting, and problem-solving skil
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ls.Robust communicationand stakeholder management abiliti
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es.High attention to detail and ability to manage multiple campaigns simultaneous
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nly.
📌 Senior Media Buyer Performance Marketing Alibag
🏢 Schbang
📍 Alibag