We are seeking a highly motivated and results-driven Performance marketer to join our agile team. You will be responsible for driving customer acquisition and revenue growth through various digital channels. Your primary focus will be optimising campaigns across Google, Meta, LinkedIn, and other paid platforms to achieve the highest ROI and key business objectives.

Responsibilities:
Campaign Management: Plan, execute, and continuously optimize performance marketing campaigns across platforms such as Google PMax, Meta (Facebook/Instagram), LinkedIn, and YouTube to drive traffic, conversions, sales, and customer retention.

Creative Coordination: Coordinated campaign asset development across teams, providing creative input and optimization suggestions based on performance insights and results.

Data Analysis: Analyze performance data and metrics, identify trends, and optimize campaigns based on insights to maximize ROI and conversion rates.

Customer Journey:



Focus on optimizing the full customer funnel from acquisition to conversion and retention.

A/B Testing: Perform regular A/B tests on ad creatives, landing pages, and bidding strategies to continuously improve campaign performance.

Collaboration: Work closely with cross-functional teams, including creative, product, and sales teams, to align marketing strategies with business goals.

Reporting: Prepare weekly, monthly, and quarterly reports showcasing campaign performance, insights, and future strategies to stakeholders. Work with internal database and performance tools like GA4 /mixpanel etc to understand data flowing in and act on actionable insights and optimise performance (CAC/ROAS/LTV/Retention)

Pay: ₹10,000.00 - ₹45,000.00 per month

Work Location: In person

📌 Performance Marketer Okhla
🏢 Scalent Solutions
📍 Okhla