Job description
Devising actionable strategies from customer insights.
Bringing the consumer perspective to marketing decision making by executing market analysis and research activities and providing insights and recommendations.
Managing external agencies for the execution of research projects.
Identifying ideal methodology and providing oversight on the data collection process and analytic work plan to ensure all available information is generated to support business needs.
Leveraging research data and information to proactively identify business opportunities and gaining internal support to act upon these prospects.
Conveying analysis and recommendations via presentations and written reports.
Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
Creating and managing all marketing material and collateral in line with brand direction.
Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.




Tracking effectiveness of various campaigns and course correcting as required.
Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.
Leading the planning and implementation of PR and initiatives related to the brand.
Developing and executing CSR programs as well as conducting periodic program reviews to assess outcomes and effectiveness.
Acting as the focal point for the Company's CSR initiatives in the geography and building relationships with community partners and key stakeholders.
Staying abreast of relevant research, trends in the areas of focus and promoting best practices.
Promoting employee volunteering initiatives in coordination with internal stakeholders.
Driving budget monitoring spend to deliver results in line with planned objectives.

Eligibili

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