We are looking for a creative and proactive Social Media Executive to manage and grow our brand’s presence across social media platforms. The role involves content creation, posting, engagement, and basic performance tracking.

Key Responsibilities
Develop and execute social media strategies for brands across Instagram, Facebook, LinkedIn and YouTube.
Create and manage monthly content calendars based on brand objectives.
Plan content pillars, campaigns, Reels, carousels, Stories, static posts and short-form videos.
Write engaging captions, hooks, CTAs and social copy.
Coordinate with graphic designers, video editors, influencers and other internal teams.
Research social media trends, competitors, hashtags and audience behaviour.
Manage community engagement, comments, DMs and brand conversations.




Plan and execute influencer/creator campaigns.
Monitor social media performance and prepare monthly/weekly reports.
Track metrics such as reach, engagement rate, follower growth, saves, shares, watch time, profile visits and website traffic.
Use analytics to identify high-performing content and optimise future content.
-Support paid social campaigns in coordination with the performance marketing team.
-Maintain consistent brand voice, visual identity and messaging across platforms.

Job Type: Full time

Pay: ₹15,000.00 - ₹30,000.00 per month

Perks
Paid time off

Work Location: In person

📌 Social Media Executive Bidhannagar
🏢 Smith Retail Ventures Private
📍 Bidhannagar