Plan and execute digital marketing strategies to increase sales, leads, and brand awareness.
Manage and optimize Meta Ads (Facebook & Instagram) and Google Ads campaigns.
Handle campaign strategy, audience targeting, retargeting, budget allocation, and scaling.
Monitor ROAS, CPA, CPC, CTR, CPM, conversion rate, and other key performance metrics.
Develop strategies for e-commerce and D2C sales growth.
Coordinate with graphic designers and content teams for high-converting ad creatives.
Conduct competitor research, market analysis, and customer/audience research.
Plan offers, promotions, landing pages, funnels, and remarketing campaigns.
Manage SEO strategy, keyword research, website traffic growth, and organic visibility.




Work with website/e-commerce teams to improve conversion rates and customer experience.
Set up and monitor tracking using GA4, Google Tag Manager, Meta Pixel, and Conversion API.
Perform A/B testing of creatives, audiences, landing pages, and campaign strategies.
Prepare weekly/monthly reports covering advertising spend, revenue, ROAS, CAC, and overall performance.
Identify recent digital channels and growth prospects.
Lead and guide junior digital marketers and coordinate with agencies/vendors when required.

📌 Digital Marketing Executive New Delhi
🏢 Armoris Pharma Private
📍 New Delhi