Job DescriptionThe ideal candidate is a hard-working team player who will play a critical role in creating original digital content across various social media platforms.
NKey Responsibilities:
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Develop and execute social media strategies across Instagram, Facebook, YouTube, LinkedIn, X, Pinterest and emerging platforms. N
Plan content calendars aligned with campaigns, product launches, festivals and retail promotions. N
Manage and review reels, videos, stories, static creatives and social media copy. N
Coordinate with creative agencies, production partners, influencers and internal teams. N
Manage community engagement and brand conversations across platforms. N
Track organic and paid social performance and translate analytics into actionable insights. N
Plan and execute influencer/creator campaigns with measurable outcomes. N




Leverage AI tools such as ChatGPT, Canva AI, Adobe Firefly and CapCut AI for content ideation and creative efficiency. N

nQualifications
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1–6 years of hands-on social media experience N
2–3+ years managing a consumer brand or multi-brand portfolio N
Solid understanding ofsocial platforms, content formats, algorithms and analytics N
Excellent copywriting and communication skills N
Experience with Meta Business Suite, YouTube Studio and social media management tools N
Working knowledge of AI-powered content tools N
Experience in Media or Lifestyle sectors preferred N
English & Tamil communication skills preferred N

📌 Social Media Manager Erode
🏢 Ramraj Cotton
📍 Erode