WE’RE HIRING: ADS SPECIALIST

We are looking for a results-driven Ads Specialist who can plan, run, and optimize area-wise targeted advertising campaigns to generate quality leads and maximize ROI.

Experience: 1–3+ years
Job Type: Full-time
Location: Patna, Bihar

Key Responsibilities
Plan and execute paid advertising campaigns on Meta Ads, Instagram, Google Ads, and other relevant platforms.
Run ads targeting specific cities,geo-tagged areas, localities, pin codes, and nearby locations based on business requirements.
Create separate campaigns/ad sets for different geographical areas and analyze their individual performance.
Conduct area-wise audience research to identify high-potential locations.
Monitor leads, conversions, CPL, CPA, CTR, ROAS, and overall campaign performance location-wise.
Identify which areas are generating the best-quality leads and allocate budgets accordingly.
Optimize underperforming locations and scale campaigns in high-performing areas.
Implement radius-based targeting, location exclusions, retargeting, and local audience targeting where required.
Test different creatives,



ad copies, audiences, offers, and locations to improve campaign results.
Track daily campaign performance and provide area-wise performance reports.
Coordinate with the sales/marketing team to understand lead quality from different locations.
Continuously optimize campaigns to achieve maximum leads and conversions at the lowest possible cost.

Requirements
1–3+ years of hands-on experience in Meta Ads and Google Ads.
Strong understanding of location-based and area-wise ad targeting.
Experience running campaigns for multiple cities/areas/local markets.
Valuable knowledge of audience targeting, retargeting, conversion tracking, and analytics.
Ability to analyze campaign performance area-wise and budget-wise.
Robust analytical and problem-solving skills.
Experience in lead generation, local business marketing, or e-commerce is a plus.

Pay: ₹15,000.00 - ₹25,000.00 per month

Advantages:
Paid sick time

Work Location: In person

📌 Ads Specialist Patna
🏢 Sarvin Agro Chemicals Private
📍 Patna