Lead the organisation's digital marketing function across performance marketing, SEO, social media, content, websites and digital lead generation.
Key Responsibilities
Develop and execute the overall digital marketing strategy.
Own digital lead generation and acquisition.
Manage PPC/performance marketing activities.
Lead SEO strategy and organic growth.
Oversee social media and content marketing.
Coordinate website and landing-page optimisation.
Improve conversion rates across digital channels.
Track CPL, CPA, ROAS, traffic, leads and conversions.
Manage digital marketing agencies/vendors where required.
Lead and develop the digital marketing team.
Work closely with Sales and Business teams to improve lead quality.
Use analytics and data to continuously improve digital performance.
Must-Have
5–12 years digital marketing experience.
Proven lead-generation experience.
Robust understanding of Google/Meta advertising.
SEO and social media knowledge.
Analytics and performance reporting.
Team-management experience.
Robust understanding of conversion optimisation.
Candidates should demonstrate measurable business results, not just activity management.
📌 Digital Marketing Manager Delhi
🏢 The Sachdev Group (TSG Automotive)
📍 Delhi
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