Job DescriptionAbout the Role
nWe're looking for a Art Director who is equal parts designer, copywriter, and conceptual
nthinker - someone who can take a performance marketing brief and turn it into
nscroll-stopping creative for Meta, Google, and other platforms. This is not a "just execute the
nbrief" role. We need someone who can originate ideas - the copy line and the visual - and
nthen have the craft to bring it to life themselves.
nYou'll be working on high-volume, quick-turnaround performance creative, so you need to be
nas comfortable ideating ten hooks in an hour as you are polishing a hand-drawn illustration
nor building out a storyboard for a video shoot.
nWhat You'll Do
n● Conceptualize and design performance-first creatives (statics, carousels, videos) for
nMeta, Google, and other digital platforms, owning the idea from brief to final file.
n● Write sharp, out-of-the-box copy for hooks, headlines, and ad narratives - you
nshould be as strong with words as you are with a design tool.
n● Design and art-direct in a distinct,



hand-illustrated visual style (think Blinkit, Swiggy,
nZepto-style creative language) alongside more polished, conventional design work.
n● Build storyboards and key visuals/graphics for video and motion projects, working
nclosely with video editors and production teams.
n● Rapidly test and iterate on creative concepts based on performance data, staying
nclose to what's actually working on-platform.
n● Use AI design/creative tools (e.g. Midjourney, Firefly, generative fill workflows, etc.) to
nspeed up ideation and production without compromising on craft.
n● Maintain a high design bar across all output - typography, layout, color, and
nillustration - while working within the speed constraints of performance marketing.
n● Collaborate with performance marketing, brand, and content teams to align creative
noutput with campaign goals and platform best practices.
n● Mentor junior designers and provide creative direc

📌 Art Director (Raigarh)
🏢 Truemeds
📍 Raigarh