Job Title: Product Adoption Specialist / Product-Led Customer Success Specialist

Location: Chennai, Tamil Nadu (On-site / Hybrid)

Employment Type: Full-time

About the Role

Elite Site Optimizer is seeking an analytical, proactive, and technically sound Product Adoption Specialist to drive user engagement and conversion across our self-serve trial user base in the Indian market.

In this role, you will bridge the gap between product telemetry and user value. You will analyze in-app user behavior, identify where trial users drop off, and proactively engage them to uncover missed opportunities in their website performance, SEO health, and digital accessibility compliance.

Key Responsibilities

- Product Usage & Drop-off Analysis: Monitor trial dashboards and user telemetry to identify friction points where prospective users stall or fail to reach key activation milestones.
- Proactive Consultative Outreach: Connect directly with trial users (business owners, marketing heads, agency leads, and tech teams) via calls, customized email sequences, and personalized video walkthroughs.
- Value Communication: Translate technical crawl data, SEO audits, and accessibility scan reports into plain business impact, articulating the exact traffic, performance, or compliance risks lost by not leveraging the platform fully.
- Trial Activation & Onboarding:



Guide new users through the initial configuration steps to ensure they reach their initial "aha!" moment within the first 48 hours of signup.
- Conversion Optimization: Drive free-trial-to-paid conversions and work closely with product and marketing teams to share user feedback and streamline the self-serve onboarding funnel.

Required Qualifications & Skills

- 3 to 6 years of experience in Product Adoption, Product-Led Customer Success, or Technical Account Management within a B2B SaaS environment.
- Working understanding of website fundamentals: technical SEO, website performance/Core Web Vitals, site audits, or web accessibility standards.
- Strong ability to read usage analytics and map user journeys using product analytics platforms or CRM tools.
- Exceptional consultative communication skills in English and Tamil, with the ability to clearly present ROI and technical concepts to Indian business leaders.
- A proactive, consultative mindset geared toward driving product adoption and revenue outcomes.

Preferred Experience

- Prior experience working with digital marketing agencies, e-commerce platforms, or tech startups in the domestic Indian SaaS market.
- Experience creating onboarding collateral, automated trigger emails, or short video demonstrations (Loom, Vidyard, etc.).

Pay: ₹500,000.00 - ₹700,000.00 per year

Perks:

- Cell phone reimbursement
- Provident Fund

Work Location: In person

📌 Product Adoption Specialist / Product-Led Customer Success Specialist (India)
🏢 Elite Site Optimizer
📍 India