Department: Marketing
Employment Type: Full-Time
Experience: 1-3 Years Preferred
Industry: E-commerce / D2C

Job Overview

We are looking for a creative and result-oriented Social Media Strategist who can independently plan, create, manage, and grow our brands across social media platforms.

The ideal candidate should have a strong understanding of social media strategy, content creation, graphic designing, Reels, UGC collaborations, current marketing trends, and brand communication.

We are looking for someone who understands not just how to post content, but what to post, when to post, and how to create content that improves brand awareness, engagement, and sales.

Key Responsibilities

- Develop and execute social media strategies for brand growth and engagement.
- Plan and manage monthly and weekly content calendars.
- Create engaging posts, carousels, stories, Reels, captions, and promotional content.
- Design social media creatives using Canva or similar design tools.
- Manage content scheduling, uploading, and publishing across social media platforms.
- Research trending content, Reels, competitors, viral formats, and marketing opportunities.
- Develop creative concepts, hooks, scripts, and ideas for Reels and short-form videos.
- Identify and coordinate with UGC creators and influencers for product collaborations.




- Manage creator communication, briefs, negotiations, follow-ups, content delivery, and approvals.
- Maintain consistent brand identity, visual quality, and communication across all platforms.
- Monitor content performance, reach, engagement, followers, and other key social media metrics.
- Generate fresh campaign and content ideas based on products, target audience, and current trends.
- Work towards increasing brand visibility, engagement, website traffic, leads, and conversions.

Candidate Requirements

- 1–3 years of experience in Social Media Marketing, Content Marketing, or Social Media Management preferred.
- Robust understanding of Instagram, Facebook, YouTube Shorts, and other major social platforms.
- Good knowledge of Canva / graphic designing is required.
- Basic knowledge of video editing and Reel creation.
- Strong content creation and creative thinking skills.
- Experience working with UGC creators or influencers will be preferred.
- Excellent written and verbal English communication skills.
- Good understanding of branding, marketing trends, and consumer behaviour.
- Ability to independently research, plan, and execute content ideas.

Pay: ₹12,000.00 - ₹22,000.00 per month

Work Location: In person

📌 Social Media Strategist (India)
🏢 Gogo Shopper
📍 India