Job Description
Job Description – Junior Executive (Meta Advertising)
nJob Title: Junior Executive
nExperience: 1–2 Years
nDepartment: Digital Media / Performance Marketing
nRole Overview
nWe are looking for a motivated and detail-oriented Junior Executive – Meta Advertising with 1–2 years
nof hands-on experience in Meta Ads Manager. The ideal candidate should have experience managing and
nexecuting branding campaigns across Meta platforms, including Facebook and Instagram.
nThe candidate will be responsible for campaign setup, monitoring, optimization, reporting, and ensuring
nsmooth campaign delivery while working closely with internal teams and stakeholders.
nKey Responsibilities
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- Set up and manage branding campaigns through Meta Ads Manager.n
- Handle end-to-end campaign setup, including campaign, ad set, and ad creation.n
- Monitor campaign performance and delivery on a regular basis.n
- Optimize campaigns based on campaign objectives and performance metrics.n
- Ensure campaigns are launched accurately as per approved media plans and timelines.n




- Monitor budgets, pacing, impressions, reach, frequency, CPM, video views, and other relevantn

nKPIs.
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- Prepare daily, weekly, and monthly campaign performance reports.n
- Analyze campaign performance and share insights and optimization recommendations.n
- Perform campaign QA before and after campaign activation.n
- Coordinate with internal teams for creatives, campaign requirements, and troubleshooting.n
- Ensure accurate audience targeting, placements, budgets, schedules, and tracking parameters.n
- Identify delivery issues and take proactive steps to resolve them.n
- Maintain campaign documentation and reporting trackers.n

nRequired Skills & Qualifications
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- 1–2 years of hands-on experience in Meta Ads Manager.n
- Experience managing branding and awareness campaigns on Facebook and Instagram.n
- Valuable understanding of campaign objectives such as Awareness, Reach,

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