14 Sep
|
Business only
|
New Delhi
14 Sep
Business only
New Delhi
Location - Noida , Green Leafers Corporate Park
Business Only is based out of Green Leafers Corporate Park, Noida, backed by The Branding Studio (thebrandingstudio.in) as a dedicated vertical for B2B Fintech/SaaS/Banking clients, founded by ex-Razorpay, HDFC, and HSBC folks with 5 years running a marketing agency already.
CTC - 5 LPA
Responsibilities
- Plan, execute, and manage Meta Ads and Google Ads campaigns (Search, Display, Performance Max) end-to-end — from campaign structure to creative briefing to budget pacing
- Own key performance metrics: CPL, CPA, ROAS, CTR, and conversion rate, and optimize campaigns against them on an ongoing basis
- Run A/B tests on ad creatives, audiences, and landing pages to continuously improve funnel performance
- Manage pixel/conversion tracking, UTM structuring, and attribution reporting across platforms
- Define and execute marketing and communication activities in line with the overall marketing plan
- Coordinate marketing activities across channels to generate qualified leads
- Collaborate with content, design, and client teams to align creative with campaign goals
- Report on campaign performance with clear, data-backed insights and recommendations for clients
Qualifications
- Bachelor's degree or equivalent experience
- 3+ years of hands-on experience running Meta Ads and Google Ads campaigns, ideally in a B2B or agency setting
- Solid grasp of performance marketing fundamentals — funnel metrics, attribution, budget allocation, and campaign optimization
- Ability to multi-task across multiple client accounts and campaigns
- Strong verbal, written, and organizational skills
📌 Marketing Advertising Specialist (New Delhi)
🏢 Business only
📍 New Delhi