Company Description Poptopia is a new-age everyday lifestyle hydration and functional snacking brand built on natural ingredients - from electrolyte drink mixes and tender coconut water powder to crunchy fruit bites. Incubated at IIM Bangalore's NSRCEL, we're scaling fast across B2B, institutional, distribution, retail, quick-commerce, marketplaces, and D2C.

We're building products that make better-for-you choices genuinely convenient, and we're looking for people who want to help drive that growth.

Role Description We're looking for an entrepreneurial Head of Sales to build and lead Poptopia's sales engine end-to-end. This is a full time, hybrid role based in Bengaluru, reporting directly to the Co-Founder / Leadership team - ideal for someone entrepreneurial who wants a real seat at the table as we scale nationally.

You'll own revenue targets, sales strategy, forecasting, and pipeline across our key channels - B2B, institutional, distribution, retail, and strategic accounts. A core part of the role is building out distributor and channel-partner networks across India, while acquiring and growing key accounts and recurring customers. You'll also identify new markets, cities, and sales channels to fuel expansion, and build, manage,



and mentor the sales team as it scales.

Beyond top-line growth, you'll set up the CRM, reporting, and sales-review processes that keep the team running efficiently, and work to improve pricing, margins, collections, and overall sales productivity.

In your first 90 days , you'll get deep into our products, pricing, margins, and existing accounts, then build out the sales strategy, pipeline, and team structure - acquiring priority accounts, strengthening distribution, and standing up CRM and forecasting systems. By the end of it, you'll be delivering against targets with a clear 6-12 month growth plan in hand.

Qualifications

- 8-15 years of sales experience, ideally in FMCG, food, beverages, wellness, or consumer brands
- Proven success driving B2B, institutional, distribution, retail, or key-account sales
- A track record of building sales teams, processes, and revenue pipelines from the ground up
- Strong negotiation, commercial, and relationship-building skills
- Target-driven and hands-on, with the ability to move fast in a startup environment
- This is a role for someone who wants to build the business - not just manage a sales function

📌 Head of Sales (Bengaluru)
🏢 Poptopia
📍 Bengaluru