Homeie is building the consumer company for where you live.

The first product is the smartest way to rent a home in India. You tell Homeie what matters once, and our AI understands your taste, searches and coordinates across a fragmented offline market, helps you see only the homes actually worth considering, and gets the transaction done, including ₹0 security deposit upfront. What takes weeks today should eventually feel like one really positive afternoon.

But renting is only where we enter the relationship. Where you live shapes a huge part of your life: how you commute, where you spend, the neighbourhood you become part of, how much you pay every month, and eventually where you choose to buy a home.

Zomato made restaurants feel like consumer tech. Blinkit made grocery delivery feel culturally relevant. Snabbit is doing something similar with household help. Renting is just as boring today. We think it can feel completely different.

We’ve raised $750k from a stealth fund, whose backers include Abstract Ventures, Bain Capital and Long Journey. We are still a very small team, which means the people joining now will have an absurd amount of influence over what Homeie becomes.

What you’ll own:

- Creative growth. Come up with ideas people actually want to talk about. Online, offline, weird, cheap, expensive, scrappy, beautiful. We care much more about whether it works than what category it falls into.
- Performance marketing. Own Meta, Google and whatever else becomes practical. Understand CAC properly, build landing pages, test creatives aggressively and know exactly where money is being wasted.
- GTM experiments. Reddit, offices, partnerships, societies, referrals, creator collaborations, companies relocating employees, offline distribution. Run lots of experiments and kill most of them quickly.
- Content. Figure out how Homeie earns attention even when someone isn’t looking for a house this week.
- Launches. When we release the app,



a new feature, a new city, Homeie Concierge, or something we haven’t invented yet, make the launch feel much bigger than a feature announcement.
- The numbers. Brand is not an excuse to avoid measurement. You should know CAC, conversion, channel economics, referral rates and what every meaningful experiment actually did.

Who we're looking for:

- I care much less about a specific number of years of experience than whether you have unusually positive taste, move quickly and genuinely enjoy figuring things out from scratch.
- You should be able to look at a piece of copy, a landing page, an ad or an offline activation and have a strong instinct for what is working and what feels wrong, but you should also be comfortable proving or disproving those instincts with numbers.
- You should also enjoy being close to the customer. We do not want to build Homeie from dashboards alone. Some of the best marketing ideas will probably come from spending time with renters, brokers and people moving into the city and noticing things nobody else thought were important.
- We’re very early. You’ll be one of the first people building Homeie, and will have an unreasonable amount of ownership from day one.

The kind of things we want to do:

Homeie Autos: take over autos around Gurgaon and temporarily turn their interiors into tiny homes, complete with cushions, lamps, curtains and a message about finding the right place to live.

The Break-up Letter: a beautifully designed physical letter telling renters it is time to break up with their broker, complete with lipstick marks, drama and something worth posting on Instagram.

Corporate Building Takeovers: instead of another sad standee near reception, build physical activations inside offices where thousands of people who are actively moving to Gurgaon already spend their day.

100s more:

Apartment lifts, cafés, moving boxes, creator partnerships, performance ads, unique referral loops, physical installations.

📌 Growth & Marketing Lead (Gurugram)
🏢 Homeie
📍 Gurugram