Company Description Acadcy is an education-focused digital platform that helps private schools enhance their online visibility, strengthen their brand, and attract high-quality admission enquiries. In a digital-first environment where families research and compare schools online, Acadcy supports schools in building a solid, professional presence. The platform showcases schools through structured digital profiles that highlight curriculum, facilities, activities, achievements, and admission details.
By acting as a trusted discovery hub for parents and a digital growth partner for schools, Acadcy enables institutions to remain visible, competitive, and admission-ready in a crowded education market.
Role Description The Digital Marketing Specialist at Acadcy is a full-time, on-site role based in Jaipur. This role involves planning and executing digital marketing campaigns to promote private schools on Acadcy’s platform, with a focus on increasing visibility and generating qualified admission enquiries. Day-to-day responsibilities include managing social media channels, optimizing online listings, tracking campaign performance through web analytics tools, and refining strategies based on data insights.
The specialist will collaborate with internal teams and school partners to create effective online marketing content, ensure brand consistency, and identify opportunities to improve engagement and conversion. The role also includes staying updated on digital marketing trends in the education sector and recommending new initiatives to support school growth.
Qualifications
- Strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
- Hands-on expertise in Social Media Marketing, including content planning, community management, and performance optimization.
- Proficiency in Web Analytics tools to monitor traffic, measure campaign effectiveness, and generate actionable reports.
- Excellent Communication skills, both written and verbal, for collaborating with school stakeholders and internal teams.
- Knowledge of SEO, SEM, and basic content marketing principles is beneficial.
- Ability to work with data, set measurable goals, and adjust strategies for continuous improvement.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Prior experience in education marketing or working with educational institutions is an advantage.
📌 Digital Marketing Specialist (Jaipur)
🏢 Acadcy
📍 Jaipur