About The Company

TopHat HR is a boutique consulting firm specializing in tailored and comprehensive human resources consulting and management services. With a focus on delivering personalized solutions, TopHat HR partners with organizations across various industries to optimize their HR functions, improve workforce engagement, and drive business growth. Our approach combines industry expertise with innovative strategies to meet the unique needs of each client, ensuring they achieve their organizational goals efficiently and effectively.

About The Role

Our client, a rapidly growing advertising agency in Canada, is seeking a Digital Marketing Specialist to join their dynamic team. This is a permanent work-from-home position with a shift timing from 7:30 PM to 3:30 AM IST. The ideal candidate will be responsible for managing client accounts, executing digital marketing campaigns, and supporting strategic initiatives to enhance client ROI.

This role offers an excellent opportunity to work with a forward-thinking team that values innovation, creativity, and results-driven marketing strategies. The salary package is up to 75,000 INR per month, reflecting the importance of this role within the organization.

Qualifications

Applicants should possess a bachelor’s degree in Marketing, Business, Communications, or a related field. Candidates with 2 to 4 years of experience in client servicing, account management, or project management within a digital marketing agency are preferred. A strong understanding of digital marketing channels such as SEO, SEM, social media, content marketing, and web development is essential.

Excellent communication, presentation, and relationship-building skills are required to effectively liaise with clients and internal teams.



Strong organizational skills, multitasking abilities, and attention to detail are crucial for success in this role. Proficiency in project management tools like Trello, Asana, Teamwork, or Basecamp will be considered an added advantage.

Responsibilities

Client Servicing & Account Management:

- Act as the primary point of contact for assigned clients, fostering strong and long-term relationships.
- Gain a comprehensive understanding of client requirements, business objectives, and challenges to tailor digital marketing solutions accordingly.
- Present campaign strategies, performance reports, and updates to clients in a clear and professional manner.
- Address client queries promptly, resolve issues efficiently, and ensure high levels of client satisfaction.

Project Management

- Oversee the end-to-end execution of digital marketing projects, including SEO, PPC, social media, content creation, email marketing, and web development.
- Coordinate with internal teams such as creative, content, design, SEO, paid ads, and development to ensure timely delivery within budget constraints.
- Monitor project progress, track key performance indicators (KPIs), and provide regular updates to clients and internal stakeholders.
- Document client requirements, project scope, deliverables, and timelines for effective project tracking and accountability.





Strategic & Operational Support

- Identify opportunities for account growth through upselling and cross-selling additional digital marketing services.
- Conduct industry and competitor research to generate innovative ideas and strategies for client campaigns.
- Ensure all campaigns adhere to best practices, meet quality standards, and align with client objectives.
- Support internal process improvements to enhance client servicing efficiency and operational effectiveness.

Benefits Our client offers a competitive salary package up to 75,000 INR per month and the flexibility of a permanent work-from-home arrangement. The role provides an excellent platform for professional growth within the digital marketing industry, with opportunities to work on diverse campaigns across various sectors. Employees will benefit from a collaborative work environment that encourages innovation and continuous learning. Additionally, the company provides support for skill development and training to help team members stay ahead in the rapidly evolving digital landscape. This position also offers work-life balance with flexible timings aligned to the shift schedule, ensuring employees can maintain a healthy work routine.

Equal Opportunity

TopHat HR and our client are committed to fostering an inclusive and diverse workplace. We are an equal prospect employer and welcome applications from individuals of all backgrounds, perspectives, and skills. We believe in providing equal employment opportunities and will work with applicants to provide reasonable accommodations at any stage of the hiring process to ensure a fair and accessible recruitment experience.

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