About the job A company with a pioneering past and a purposeful future.

At ACCO Brands, we are united by a common purpose, to empower our consumers to feel good when they work, learn, and play. For more than a century we have developed and nurtured brands that enable people to work with more productivity, learn with more confidence, and play with more enjoyment. We are passionate about a winning culture where we grow together, driving business, professional growth, and success.

We invite you to be part of a team that is grounded in a history of category-leading brands and products and focused on positioning our company for the future.

Job Summary

ACCO Brands is seeking an experienced and data-driven Digital Marketing Manager to lead and execute our digital growth strategy in India. The role will drive brand awareness, customer acquisition, lead generation, and online sales across digital and eCommerce channels. The successful candidate will combine strategic leadership with hands-on expertise in Amazon Ads (AMS), Meta Ads, Google Ads, SEO, analytics, and conversion optimization.

ROLE MANDATE | Lead a high-performing team, Understand the Brand guidelines & Proposition, scale profitable customer acquisition, and improve digital channel ROI through disciplined experimentation and analytics.

Responsibilities

Digital Strategy & Team Leadership

- Develop and execute the annual digital marketing strategy aligned with commercial and brand objectives.
- Lead, coach, and develop the digital marketing team; set clear priorities, performance expectations, and capability-development plans.
- Own the digital marketing budget and allocate investment based on growth potential and return on investment.

Performance Marketing

- Plan, execute, and optimize campaigns across Amazon Ads (AMS), Amazon DSP, Meta Ads, Google Search, Display, Shopping, and YouTube.
- Drive continuous improvement in ROAS, conversion rate, customer acquisition cost, cost per click, and click-through rate.
- Lead keyword strategy, audience segmentation, bid optimization, creative testing, remarketing, and campaign experimentation.
- Ensure strong campaign governance, tracking accuracy, brand safety, and disciplined budget pacing.

Marketplace & eCommerce Growth

- Drive profitable sales growth across Amazon, Flipkart,



quick-commerce platforms, and the company’s D2C website.
- Partner with sales and eCommerce teams on product launches, promotional calendars, marketplace visibility, and digital shelf performance.
- Oversee sponsored advertising, brand-store content, product-detail-page optimization, and traffic-to-conversion initiatives.

Content & Social Media

- Lead the social media strategy across Facebook, Instagram, LinkedIn, YouTube, and relevant emerging channels.
- Ensure messaging and creative execution are consistent with brand guidelines and adapted for Indian audiences.

Analytics, Reporting & Conversion Optimization

- Build dashboards and management reports using GA4, Google Ads, Meta Business Suite, Amazon Advertising Console.
- Present monthly and quarterly performance reviews, insights, risks, and investment recommendations to senior stakeholders.

Cross-functional, Agency & Vendor Management

- Collaborate with sales, eCommerce, product, finance, customer service, and global or regional marketing teams.
- Manage media, SEO, creative, content, and technology partners against agreed scopes, timelines, budgets, and KPIs.
- Evaluate relevant platforms, tools, and emerging capabilities that can improve marketing effectiveness and team productivity.

Qualifications

- Bachelor’s degree in Marketing, Business, Communications, or a related discipline; an MBA is preferred.
- 7-12 years of relevant digital marketing experience, including at least 3 years leading a team or significant agency resources.
- Demonstrated success in performance marketing, eCommerce growth, marketplace advertising, and budget management in India.
- Hands-on experience with Amazon Ads (AMS), Meta Ads Manager, and Google Ads is essential.
- Experience within consumer products, consumer electronics, gaming, retail, or a comparable omnichannel environment is advantageous.

About Us





You know our brands. You love our brands. You just may not know they are ours.

If you have touched a PowerA® gaming controller, a Five Star® notebook, a Swingline® stapler, a Quartet® dry erase board, or a Kensington® computer mouse, you have touched part of ACCO Brands Corporation. With annual revenues of more than $1.5 Billion, ACCO Brands (NYSE: ACCO) designs, markets, manufactures, and sells branded academic, consumer, and business products globally. The power of our brands, our unmatched global customer reach, and our strategic market strengths put us in a position to achieve global leadership and growth.

We're proud of our long history of industry leadership and innovation and are focused on delivering exceptional value to our customers by providing unique, cutting-edge, branded products.

What We Offer

- Hybrid Working Arrangements
- Support for Learning & Development Programs
- Annual Health Insurance Benefits
- Competitive Salary Package

Growing together is how we win.

With trusted brands, strong leadership, and a transparent purpose, you’ll find opportunities to grow in your career, contribute to meaningful work, and be a part of a culture that values creativity and putting our consumers and customers first.

Apply now and build a successful future with ACCO Brands.

More information about ACCO Brands can be found at www.accobrands.com.

ACCO Brands has developed and maintains a written Affirmative Action Program (“AAP”) for protected veterans and individuals with disabilities. A copy can be requested from Human Resources. We are committed to providing equal employment opportunities to all employees and applicants.

Equal Opportunity Employer

ACCO Brands is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, marital status, national origin, physical or mental disability, veteran status, or any other characteristic protected by applicable law. The company strives to create a winning culture with a leadership promise to provide equal access and opportunity for all to grow, succeed, and contribute to their full potential.

📌 Digital Marketing Manager (Maharashtra)
🏢 ACCO Brands
📍 Maharashtra