Key responsibilities:

- Plan, set up and manage Meta & Google Ads campaigns.
- Analyze performance and identify which campaigns to stop, optimize, test or scale.
- Optimize campaigns for better CPL, CPA, ROAS, conversions and overall ROI.
- Work closely with the creative team to develop high-performing ad creatives, hooks and concepts.
- Continuously test audiences, creatives, copy, offers and campaign strategies to improve results.
- Track performance, generate insights and implement data-driven growth strategies.

Other Requirement:

- Strong hands-on experience with Meta Ads & Google Ads.
- Proven track record of generating quality leads and improving ROAS.
- Strong Analytical and data-driven decision-making skills.
- Valuable understanding of Ad creatives, hooks, copy and conversion psychology.
- Ability to test, optimize and scale campaigns independently.
- Proactive, performance-oriented and constantly updated with digital advertising trends.

📌 Digital Marketing Specialist (Hyderabad)
🏢 Monk Digital - A Digital Branding u0026 Marketing
📍 Hyderabad