Digital Marketing Executive — Performance MarketingAbout Growthit IndiaGrowthit India is an AI-powered creative agency based in Recent Delhi. We combine performance marketing, creativity, technology, data, and storytelling to help brands and businesses achieve measurable growth.

You’ll work across multiple brands, campaigns, and industries, with opportunities to experiment with AI, digital marketing, and emerging growth channels.

The RoleWe’re looking for a Digital Marketing Executive – Performance Marketing who is hands-on with Google Ads and Meta Ads and understands how to turn ad spend into measurable business results.

You’ll be responsible for campaign planning, execution, optimization, reporting, and growth, while also contributing to SEO, AEO, GEO, and other digital marketing initiatives.

Location: New Delhi | Work Mode: Full-time, On-site

Key Responsibilities

- Plan, launch, manage & optimize Google Ads and Meta Ads campaigns.
- Manage campaigns for leads, conversions, e-commerce, traffic, awareness & remarketing.
- Monitor and optimize CPL, CPA, CTR, CPC, ROAS & conversion rates.
- Conduct audience, competitor & keyword research.
- Test and optimize creatives, copies, audiences, landing pages & campaign structures.
- Track campaigns using GA4, pixels, conversion tracking & UTM parameters.
- Prepare performance reports with actionable insights and recommendations.
- Work with creative & strategy teams to develop performance-driven campaigns.
- Contribute to SEO, AEO & GEO strategies and content optimization.
- Stay updated with AI tools,



digital advertising platforms, search trends & emerging marketing practices.

Must-Have SkillsPerformance Marketing

- Strong hands-on knowledge of Google Ads & Meta Ads
- Campaign setup, targeting, bidding, optimization & remarketing
- Understanding of funnels, conversions, attribution & performance metrics
- Data-driven decision making

SEO / AEO / GEO

- Good understanding of SEO fundamentals & keyword research
- Basic on-page SEO knowledge
- Understanding of AEO & GEO / AI-driven search

Other

- Strong analytical & problem-solving skills
- Good communication and copywriting ability
- Ability to manage multiple campaigns and deadlines
- Willingness to learn and experiment with AI tools

Good to Have
- GA4, Google Tag Manager, Search Console, Looker Studio
- Landing page optimization / CRO
- Google/Meta certifications
- Experience managing multiple client accounts or working in an agency
- Experience with e-commerce or lead-generation campaigns

QualificationsSkills matter more than degrees. A degree is not mandatory. We value practical knowledge, campaign experience, certifications, internships, freelance work, personal projects, and proven results over academic qualifications.

The Right FitYou’re someone who thinks beyond likes and impressions and asks:

“How can we get better results from every rupee we spend?”

- If you understand performance marketing, enjoy working with data, and want to build the future of AI-powered digital marketing, we’d love to hear from you.

📌 Digital Marketing Executive (New Delhi)
🏢 Growthit India
📍 New Delhi