Company Description BodyGlove Apparel (India) is a manufacturer and home to super-fast fashion brands such as Wexford, Hellcat, and Bullmer. The company focuses on rapidly delivering trend-driven apparel that meets evolving customer preferences.

As part of a energetic fashion ecosystem, BodyGlove Apparel offers opportunities to work closely with growing brands and innovative product lines. Team members collaborate across design, production, and marketing to support brand visibility and growth in competitive markets.

Role Description This is a full-time, on-site Digital Marketing Executive role based in Tiruppur.

The Digital Marketing

Executive will plan and execute digital marketing campaigns across social media, search, and other online channels to promote BodyGlove Apparel’s brands.

Responsibilities include managing social media accounts, creating engaging web and social content, coordinating with design and merchandising teams for campaign assets, and scheduling posts and promotions. The role involves monitoring web analytics, tracking campaign performance, preparing regular reports, and suggesting optimizations to improve reach, engagement, and conversions.

The Digital Marketing





Executive will also support brand-building initiatives, maintain consistent visual and verbal brand identity, and stay updated on digital trends in fashion and retail.

Qualifications

- Candidates should possess strong Marketing and Social Media Marketing skills to plan, execute, and optimize brand campaigns.
- Candidates should possess Web Content Writing and Communication skills to create clear, engaging, and brand-aligned digital content.
- Candidates should possess Web Analytics skills to measure performance, interpret data, and recommend data-driven improvements.
- Relevant skills such as basic graphic design familiarity, understanding of fashion retail trends, and experience with digital marketing tools (e.g., Meta Business Suite, Google Analytics) are beneficial.
- Preferred qualifications include a bachelor’s degree in Marketing, Communications, Business, or a related field, along with prior experience in digital marketing or fashion/apparel brands.
- Candidates should be able to work collaboratively on-site in Tiruppur, manage multiple campaigns, and maintain a detail-oriented, results-focused approach.

📌 Digital Marketing Executive (Tiruppur)
🏢 Bodyglove Apparel India
📍 Tiruppur