Position: Copywriter - Brand Advisory - Beauty & Personal Care - 7 Years

Location: Faridabad

Functional Practices: Digital & Performance Marketing

Job Type: Permanent

Contact Name: Jasleen Kaur

Contact Email: [email protected]

Job Reference: 132152

Published: about 21 hours ago

About the Role We are looking for a senior Copywriter with 7 years of experience in brand copy, verbal identity, or creative writing for consumer-facing brands. The ideal candidate will bring strong expertise in brand positioning, campaign development, packaging copy, messaging, and copy governance, with proven personal authorship across consumer communication.

Location: Faridabad, Haryana

Your Future Employer Join a growing beauty and personal-care organization building distinctive consumer brands with an prospect to shape brand voice, positioning, and communication across multiple touchpoints.

Responsibilities

- Developing and maintaining verbal identity systems, messaging hierarchies, and brand voice guidelines.
- Translating consumer insights and product propositions into compelling campaign platforms, headlines, and copy.
- Creating and adapting copy across packaging, product pages, marketplaces, performance assets, and scripts.
- Collaborating with brand, product, research, regulatory, design, e-commerce, and performance teams.
- Reviewing copy to ensure consistency, clarity, accuracy, and claims-safe communication.
- Maintaining approved language, version control, and portfolio-wide copy governance.

Requirements

- Bringing 7 years of hands-on experience in copywriting, verbal identity, or brand writing.
- Demonstrating experience with consumer-facing brands, preferably in beauty, personal care, FMCG, or lifestyle.
- Showing strong expertise in brand positioning,



campaign copy, packaging, naming, messaging, and tone of voice.
- Possessing a strong portfolio demonstrating personal authorship across relevant brand projects.
- Demonstrating strong communication, stakeholder management, and feedback-handling skills.
- A specific degree is not mandatory; portfolio quality and relevant experience are key.

What's in it for you

- Opportunity to shape verbal identity for distinctive consumer brands.
- Ownership of high-impact brand positioning, campaigns, and packaging communication.
- Cross-functional exposure across brand, product, creative, regulatory, and e-commerce.
- Opportunity to influence portfolio-wide copy standards and brand consistency.

Reach Us If you feel this opportunity is well aligned with your career progression plans, please feel free to reach me with your updated profile at [email protected].

Disclaimer Crescendo Global is an equal opportunity employer. We believe in providing equal employment opportunities to all qualified individuals without regard to race, colour, religion, gender, sexual orientation, age, disability, or any other protected characteristic.

Note Due to the high volume of applications, only shortlisted candidates will be contacted. Candidates who do not hear from us within one week should assume that their profile has not been shortlisted.

Scammers can misuse Crescendo Global's name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo-global.com and report fraud immediately. Stay alert!

Profile Keywords Brand Copywriting, Copywriter, Verbal Identity, Brand Strategy, Brand Positioning, Campaign Copy, Packaging Copy, Consumer Brands, Creative Writing, Copy Governance, Beauty & Personal Care, FMCG.

📌 Copywriter Brand Advisory Beauty & Personal Care 7+ Years- (India)
🏢 Crescendo Global
📍 India