Category Head (Ludhiana)

Category Head (Ludhiana)

14 Sep
|
Dainik Bhaskar Group
|
Ludhiana

14 Sep

Dainik Bhaskar Group

Ludhiana

Location: Sonipat(Haryana) and Ludhiana (Punjab)

Experience Required: 6- 10 Years in sales, preferably in media sales

Education: Any Graduate / Post Graduate / MBA

Compensation: 6.5 to 8.5 LPA Plus Incentives

Position Overview The Category Head will be responsible for leading the assigned category in a key market, collaborating closely with the leadership team and cross-functional departments. This role involves driving revenue growth, increasing market share, identifying new business opportunities, and building strong client relationships.

Key Roles & Responsibilities

1. Sales & Revenue Generation

- Achieve revenue targets through space selling in the assigned category.
- Ensure optimum market penetration.
- Identify untapped market segments and develop business opportunities.
- Negotiate and conclude annual deals with clients.

2. Market Development & Strategy

- Increase category market share within the assigned region.
- Formulate innovative ideas and advertising schemes for direct sales to major accounts.
- Conduct competitive and market intelligence to deepen understanding of the category and audience.

3. Client Relationship Management

- Build and maintain strong, long-lasting relationships with Clients and agencies.




- Handle client concerns effectively and ensure high satisfaction.

4. Team Leadership

- Lead, mentor, and guide team members of Field Sales Executives.
- Handhold team members and upskill them to learn and grow in the organization.
- Conduct daily/monthly review meetings with the team and senior leadership.

Core Competencies Needed for this Role

- High Result-Orientation
- Go-getter attitude with a positive approach.
- Excellent communication, negotiation, and presentation skills.
- Strong business acumen and analytical skills.
- Ability to work under pressure in a structured workplace.

Technical Skills Required

- Proficiency in MS Word, Excel, and PowerPoint for creating impactful presentations and reports.
- Data-driven approach with ability to conduct market research and analysis.

Soft Skills Required

- Result-oriented with high energy.
- Strong team-building and coaching abilities.
- Policy, process, and system-driven mindset.
- Exceptional communication and influencing skills at all organizational levels.

Key Skills

- Sales & Business Development
- Communication, Negotiation & Presentation
- Customer Relationship Management
- Market Intelligence & Research
- Team Leadership & Mentorship

📌 Category Head (Ludhiana)
🏢 Dainik Bhaskar Group
📍 Ludhiana

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