14 Sep
|
Affle
|
Gurugram
Position: Assistant Manager Meta Operations
Location: Gurgaon
Role Overview
We are looking for a performance-driven Meta Operations professional to lead campaign strategy, execution, and optimization across Meta platforms (Facebook & Instagram). This role will drive operational excellence, performance outcomes, and revenue growth across advertiser portfolios in a fast-paced adtech workplace.
Key Responsibilities
- Own end-to-end execution of Meta Ads campaigns across performance and brand objectives.
- Design, launch, monitor, and optimize campaigns to meet CPA, ROAS, CTR, and conversion targets.
- Conduct structured A/B testing and audience experimentation.
- Implement best practices across bidding strategies, audience segmentation, creatives, and funnel tracking.
- Monitor performance dashboards and identify actionable insights.
- Collaborate with analytics teams to improve measurement and reporting accuracy.
- Act as the operational point of contact for internal sales and account teams.
- Stay updated with Meta Ads policies, algorithm updates, and product rollouts.
Required Experience
- 4–7 years of experience in performance marketing / ad operations.
- Deep hands-on expertise with Meta Ads Manager.
- Strong understanding of tracking tools (Pixels, SDKs, conversion APIs).
- Experience in adtech, agency, or digital media environments preferred.
Work Environment Details
About Affle
Affle 3i Limited (NSE: AFFLE and BSE: 542752) is a global technology company driving AI-led innovation in mobile advertising. Our platforms empower brands to optimize discover, identity and convert high-value customers using proprietary data, deep audience insights, and advanced generative AI. Affle's strong tech-stack enables advertisers to optimize targeting, personalize engagement, and maximize ROI by combining consumer intelligence with AI-powered agents and adaptive algorithms.
To learn more visit www.affle.com
About BU (Ultra)
Unlock & Scale Conversions, Everywhere!
Ultra
Platform offers a unified access to seamlessly integrate multiple inventory sources, including walled gardens, so that you can extract maximum value from your leads, enhance conversion rates, and accelerate your business goals across mobile and mobile web.
For more details: https://www.ultraplatform.io/
📌 Assitant Manager - Meta Operations, Ultra (Gurugram)
🏢 Affle
📍 Gurugram