Mommy First® | NeoMed ParenTech India Pvt Ltd

Location: Thiruvananthapuram, Kerala

Employment: Full-time | Office-based

Compensation: ₹4,00,000 – ₹6,00,000 per annum

Reporting to: CEO/Board of Directors

About Mommy FirstMommy First® is a US-based maternal wellness and postpartum recovery brand serving mothers across the USA, Canada, Europe and the GCC.

We create thoughtfully designed products and care solutions that support women through pregnancy, childbirth, postpartum recovery, C-section recovery and breastfeeding.

We are now building our India operations from Thiruvananthapuram through NeoMed ParenTech India Pvt Ltd, the Indian company behind Mommy First’s expansion in the country.

About the RoleAs one of our early hires in India, the Manager – Customer Experience & Brand Growth will play a key role in shaping how mothers experience, engage with and grow with the Mommy First brand in India.

This is not a traditional customer service or marketing-only role.

You will work across customer experience, community development, customer retention, brand engagement, hospital initiatives, product launches and growth projects, while helping us understand what mothers need and translating those insights into practical business improvements.

The role will work closely with the Operations Manager, founders, marketing partners and other functions to ensure that customer expectations, brand initiatives and operational execution remain closely connected.

We are looking for someone who understands customers, communicates exceptionally well, takes ownership and is excited about helping build a maternal wellness brand from an early stage.

Key ResponsibilitiesCustomer Experience & Engagement

- Help design and continuously improve the Mommy First customer journey in India.
- Manage customer enquiries, feedback, complaints and escalations with a strong focus on resolution and customer satisfaction.
- Identify recurring customer issues and work with internal teams to address their underlying causes.
- Develop transparent processes and SOPs for customer communication, escalation and follow-up.
- Track customer experience trends and identify opportunities to improve service, communication and retention.
- Ensure customers receive consistent and professional communication across relevant channels.
- Support post-purchase engagement and customer education initiatives.
- Develop initiatives that encourage customer loyalty, repeat purchase and long-term brand engagement.

Community Development
- Help build and grow the Mommy First community of expecting mothers, new mothers and families.
- Develop online and offline community engagement initiatives.
- Coordinate educational sessions, mother-focused programs, events and community activities.
- Develop mechanisms for gathering structured customer and community feedback.
- Identify common concerns,



unmet needs and opportunities raised by mothers.
- Work with management to translate community insights into potential products, services and educational initiatives.
- Develop partnerships and collaborations that can strengthen the Mommy First community.

Brand Growth & Customer Insights
- Support initiatives aimed at growing awareness, engagement and adoption of Mommy First products in India.
- Use customer insights, feedback and behavioral trends to identify growth opportunities.
- Work with marketing, content, creators, agencies and external partners where required.
- Support customer-facing campaigns and brand initiatives.
- Assist in developing customer retention and re-engagement programs.
- Track relevant customer experience, community and growth KPIs.
- Prepare routine reports and insights for management.
- Help evaluate the effectiveness of customer and brand-growth initiatives.

Hospital & Partner Initiatives
- Work closely with the Operations Manager on hospital, maternity center and healthcare partner initiatives.
- Support the development of mother-focused programs that can be implemented through hospitals and other healthcare partners.
- Participate in hospital meetings, events and partner discussions where customer experience or brand engagement is relevant.
- Help develop patient and mother engagement journeys for hospital-based Mommy First initiatives.
- Coordinate customer education, feedback and follow-up associated with hospital programs.
- Maintain professional relationships with relevant external partners.

Product Launches & Cross-Functional Coordination
- Support new product launches from a customer experience and brand perspective.
- Coordinate customer education, FAQs, communication and launch engagement.
- Gather structured post-launch customer feedback.
- Work closely with the Operations Manager to ensure customer-facing initiatives are operationally practical.
- Coordinate with the Supply Chain & Logistics function to ensure campaigns and product launches are aligned with inventory and fulfilment readiness.
- Help ensure customer feedback is translated into measurable operational or product improvements.

Candidate ProfileWe are looking for someone with approximately 3–6 years of relevant experience in areas such as: Customer experience, customer success, D2C operations, consumer brands, community management, brand growth, retention, e-commerce, healthcare engagement or a related environment.





The successful candidate should demonstrate:

- Excellent written and verbal communication skills
- Strong customer empathy combined with commercial thinking
- Ability to build and maintain customer and partner relationships
- Strong organizational and follow-up skills
- High personal accountability and ownership
- Ability to manage several initiatives simultaneously
- Confidence working across multiple functions
- Ability to interpret customer feedback and identify meaningful patterns
- Strong problem-solving skills
- Comfort working directly with founders and senior management
- Willingness to work in an early-stage environment where responsibilities may evolve
- A practical, execution-oriented mindset rather than a purely theoretical approach to marketing or strategy

Experience with D2C brands, women’s health, maternal health, parenting, wellness, FMCG, consumer products, healthcare, community building or e-commerce will be a strong advantage. Prior maternal health experience is not required.

A specific university degree is not required.

LanguagesExcellent English, Malayalam, and Hindi skills are required.

Any other Indian language will be an advantage.

Location & MobilityThe position will be office-based in Thiruvananthapuram while we establish Mommy First’s India operations.

As the business, systems and workflows become established, the working arrangement may evolve depending on business requirements.

The role may involve local travel for hospital meetings, community programs, events, partner meetings and other business activities.

Approved business travel expenses will be reimbursed.

Compensation & Benefits₹4,00,000 – ₹6,00,000 per annum, depending on experience, demonstrated capability and fit for the role.

Additional benefits include

- Business travel reimbursement
- Phone reimbursement
- Direct interaction with the CEO and senior management
- Significant responsibility from an early stage
- Prospect to shape Mommy First’s customer experience and brand-growth strategy in India
- Exposure to customer experience, community development, healthcare partnerships and product launches
- Opportunity to help build a growing international maternal wellness brand in India
- Scope for the role to grow as Mommy First expands across India

How to ApplyPlease submit your application through LinkedIn, including your current CV. Shortlisted candidates will be contacted regarding the next stage of the selection process, which may include a brief assessment and an in-person interview in Thiruvananthapuram.

Application deadline: September 30, 2026. Applications will be reviewed on a rolling basis, and the position may close earlier once a suitable candidate has been selected.

NeoMed ParenTech India Pvt Ltd is an equal opportunity employer.

📌 Manager – Customer Experience & Brand Growth (Thiruvananthapuram)
🏢 Mommy First® | India
📍 Thiruvananthapuram