About Axis Max Life

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

Job Description:

Job Description for Senior Officer - CAT - Loyalty at Axis Max Life Insurance:

As a Senior Officer in the Customer Analytics Team (CAT) focused on Loyalty at Axis Max Life Insurance, you will play a pivotal role in enhancing customer engagement and loyalty programs. Your primary responsibilities will include analyzing customer data to derive insights, designing and implementing loyalty initiatives, and collaborating with cross-functional teams to optimize customer retention strategies.

Key Responsibilities:

- Analyze customer behavior and preferences to identify opportunities for loyalty program enhancements.
- Develop and execute loyalty initiatives that drive customer engagement and retention.




- Monitor and evaluate the effectiveness of loyalty programs, providing actionable insights to improve performance.
- Collaborate with marketing, sales, and product teams to align loyalty strategies with overall business objectives.
- Generate reports and presentations to communicate findings and recommendations to stakeholders.
- Stay updated on industry trends and best practices related to customer loyalty and retention.

Skills and Tools Required:

- Robust analytical skills with the ability to interpret complex data sets.
- Proficiency in data analysis tools such as Excel, SQL, and statistical software.
- Excellent communication and presentation skills, with the ability to convey insights to diverse audiences.
- Experience in loyalty program design and management is highly desirable.
- Knowledge of customer relationship management (CRM) systems.
- Ability to work collaboratively in a cross-functional team environment.
- Problem-solving mindset with a focus on driving customer-centric solutions.

Qualifications:

- Bachelor's degree in Business, Marketing, Data Analytics, or a related field.
- 3-5 years of experience in customer analytics, loyalty programs, or a related area, preferably within the insurance or financial services industry.

Join Axis Max Life Insurance and contribute to our mission of delivering exceptional customer experiences through innovative loyalty solutions.

State:

Maharashtra

Branch:

Mumbai - GO12

Department:

Direct Sales Force

Function:

Loyalty - West Zone

Posted On:

13-Apr-2026

📌 Senior Officer - CAT - Loyalty (Maharashtra)
🏢 AxisMaxlife
📍 Maharashtra