Talasha has been mandated to hire a Business Unit Head for India's leading restaurant management platform. The organisation powers operations for tens of thousands of F&B; outlets in India and they have recently launched their marketing saas product to optimise full funnel marketing for restaurants. This is a leadership role to take the product to market and own the P&LResponsibilitiesRevenue; and P&L-; Own BU revenue, margin, gross retention, and net revenue retention end-to-endGTM strategy -Build and execute market penetration & growth strategies while driving sustainable unit economics and business performance.Product roadmap -Participate in roadmap planning as the primary voice of the customer: advocate for features that protect retention and enable expansion, not just net-new capability. Identify patterns across accounts that indicate a systemic product gap vs. a one-off client issue; surface systemic gaps for roadmap prioritization, one-offs for ops resolutionMarketing craft - Optimise the various verticals of the marketing product sold across restaurants -A. Influencer — creator selection, brief quality, campaigns that fill tables vs. buy views B. Meta & Google — audiences, creative, budget allocation, realistic ROAS for a single outlet C. WhatsApp CRM — segmentation, journeys, deliverability, cost-per-message D.Loyalty — earn/burn economics, real repeat vs.



discount addictionPricing and packaging -Price and structure commercial terms on expansion & renewal deals above a defined threshold- Subscription, usage-based, performance-linked, or a mix.Operations - Optimise campaigns delivery at rising volumes. Build the operating model, SLAs, and drive automation and process improvement within the BU — reduce manual effort per account each quarterData - Study Campaign ROI across thousands of outlets, cohorts, repeat rates, cost curves & apply the learnings for better outcomes.Playbooks -Develop sales playbooks, CRM processes, forecasting systems, and channel partnerships to accelerate revenue growth.Expansion -Identify recent market opportunities, partnerships, industry segments, and expansion strategies to unlock future growthGood to Have-8+ years of experience with minimum 5 years owning P&L; responsibility of B2B Saas or Edtech startupsProficiency in marketing - meta, google ads, influencer marketing, crm, loyalty etcProven ability to build revenue organizations from 0→1 or early-stageStrong B2B SaaS, Ed-tech or enterprise software sales experience with complex deal cycles.Successful track record selling to B2B clients in retail or F&B.Strong; commercial acumen and experience building financial models across pricing, renewal structures, metrics driven reporting.CTC - Rs.30-40 LPA (Basis last drawn)Location - Ahmedabad (work from office)#BusinessHead #Saas #EdTech #Revenue #LeadGen #GTM #Marketing #B2BSaas #P&L; Owner #Pricing #Growth Strategies

📌 Business Unit Head (Saas) (Ahmedabad)
🏢 Talasha
📍 Ahmedabad