BUSINESS DEVELOPMENT EXECUTIVE (BDE)

Company: Zetbasket

Department: Business Development / Sales

Job Type: Full-Time

Industry: E-Commerce / Hyperlocal Commerce / Retail Technology

Location: Madhya Pradesh

Reporting To: Business Development Manager / City Manager

About Zetbasket

Zetbasket is a hyperlocal commerce platform focused on connecting local retailers and merchants with customers through technology. Our objective is to help local businesses increase their sales, strengthen their digital presence, and provide customers with convenient access to products from nearby stores.

Job Summary

Zetbasket is looking for energetic and result-oriented Business Development Executives (BDEs) who will be responsible for identifying and onboarding local merchants, developing robust business relationships, expanding Zetbasket's merchant network, and driving business growth in their assigned territory.

Key Responsibilities

Identify and approach potential merchants, retailers, supermarkets, grocery stores and other local businesses.

Explain Zetbasket's business model, platform benefits and merchant partnership opportunities.

Generate leads through field visits, market research,



referrals and local networking.

Convert prospective merchants into active Zetbasket partners.

Complete merchant onboarding, documentation and basic platform orientation.

Maintain strong relationships with existing merchants and regularly follow up with them.

Help merchants understand how Zetbasket can improve their visibility, customer reach and sales.

Coordinate with Operations, Merchant Onboarding, Marketing and Customer Support teams.

Identify new markets, commercial areas and business opportunities within the assigned territory.

Maintain daily records of leads, meetings, follow-ups, conversions and merchant activation.

Achieve weekly and monthly merchant acquisition and business development targets.

Collect market feedback and competitor information and report it to management.

Candidate Requirements

Education: Graduate preferred; candidates with strong field-sales experience may also be considered.

Experience: 0–3 years in Business Development, Field Sales, Merchant Acquisition, FMCG, Fintech, E-commerce, Retail, Telecom or related industries.

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