Responsibilities Lead a team of programmatic specialists, providing guidance and mentorship Develop and execute client-centric programmatic strategies, focusing on achieving KPIs and driving business growth Own client communication and relationship management, ensuring transparent and consistent updates Proactively identify and pursue account growth opportunities in partnership with Account Directors Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver exceptional results Utilize MMPs and analytics platforms to provide data-driven insights and recommendations Collaborate with Client Services and other channel teams to ensure seamless campaign executions Analyse campaign performance data to identify trends and optimize strategies Ensure adherence to best practices and maintain high standards of quality Experience on Media Planning and Programmatic deals is must Qualifications 9 to 12 years of experience in programmatic campaign management Proven experience managing and leading a team Expert-level knowledge of DV360 and experience with other DSPs Strong experience with MMPs and analytics tools Excellent client management and communication skills Proven ability to develop and execute strategic programmatic plans Strong analytical and problem-solving skills Strong Excel and PPT skills Innovation & Best Practic es: Stay ahead of industry trends, implement cutting-edge technologies, and ensure adherence to best practices to maintain high standards of quality and innovation Budget Manageme nt: Responsible for large scale budget management, and forecasting A/B Testing and Experimentati on: Design and implement rigorous A/B testing and experimentation frameworks to optimize campaign performance and identify winning strategies Attribution Modelli ng: Expert knowledge of attribution modelling and it's effect on performance

📌 Senior Manager Programmatic (Maharashtra)
🏢 dentsu India
📍 Maharashtra