About the Company

With global headquarters in New York, U.S.A. and operations in India, Canada, China and the United Kingdom, Essex Lake Group LLC (“Essex”) delivers transformative profit enhancing solutions, anchored on insights from Big Data, Advanced Analytics and its extensive executive and industry experience. Essex’ customized battle-tested solutions deliver a measurable positive impact within 6 to 18 months. Essex solutions have created substantial profit increases for clients in the areas of revenue growth, cost reduction, consumer and enterprise risk management regulatory compliance.

Every

Essex solution is customized for the client and the specific problem or chance. Essex has proven success and specific experience in the Financial Services, Retail Banking, Telecommunications, Insurance, Healthcare and Media & Entertainment industries, as well as others. Essex delivers visibility in complex businesses to help clients make sound business decisions and its experienced industry experts work with clients through full implementation of its solutions to ensure the organization receives all the benefits from its solutions and methodologies. Further information on the company can be found on its website: www.essexlg.com

About the Role

We are seeking a marketing analytics skilled who combines strong marketing domain knowledge with data-driven problem-solving and client-facing consulting skills. The role will support clients in improving customer acquisition, engagement, retention, cross-sell, and marketing effectiveness through advanced analytics and actionable business insights.

Responsibilities

- Partner with clients to identify and structure marketing, customer, and growth-related business problems
- Analyze customer behavior, campaign performance, product adoption, channel effectiveness, and marketing ROI
- Develop solutions across customer segmentation, targeting, acquisition,



engagement, cross-sell, retention, and customer lifetime value
- Design campaign measurement frameworks, including test-and-control analysis, attribution, incremental lift, conversion, and ROI
- Evaluate customer journeys and marketing funnels to identify leakage points and growth opportunities
- Translate analytical findings into clear recommendations and actions for marketing and business leadership
- Undertake implementation of attribution frameworks and tracking channel performance
- Develop executive presentations and decision-support for client stakeholders
- Work with a multi-shored client and internal teams to define data requirements, business rules, KPIs, and analytical methodologies
- Lead or support client workstreams, including stakeholder discussions, delivery planning and executive presentations
- Stay current on developments in digital marketing, personalization, experimentation, and marketing measurement

Qualifications

- Bachelor’s or master’s degree in Marketing, Business, Economics, Statistics, Analytics or a related discipline
- 4-6 years of experience in marketing analytics and customer analytics
- Strong understanding of marketing strategy, campaign execution, customer behavior and performance measurement
- Experience translating business problems into structured analytical work efforts
- Strong ownership mindset and bias for action
- Proficiency in analytical tools (SQL, Python, SAS etc.) and Excel, visualization tools is a plus
- Strong problem-solving, storytelling, and executive communication skills
- Ability to manage multiple priorities and work effectively with cross-functional internal and client teams

Pay range and compensation package Location: Gurgaon, India

Work Mode: Work from Office (Monday- Friday)

Time: 2:00 PM – 11:00 PM IST

Equal Opportunity Statement

Essex Lake Group LLC is committed to diversity and inclusivity in the workplace.

📌 Solution Intelligence Specialist- Marketing Analytics (Gurugram)
🏢 Essex Lake Group
📍 Gurugram