Company Description R work is a bespoke digital marketing company focused on helping businesses build memorable brands that stay in people’s minds. Acting as a strategic and creative partner, the team supports clients in driving meaningful change for more profitable and responsible futures. R work works closely with each client to ensure their brand remains relevant and valuable in people’s lives.

The company is committed to amplifying clients’ presence and letting the world know about their products and services.

Role Description This is an in office role for a SEO and PPC Specialist based in Warangal. The SEO and PPC Specialist will manage day-to-day search marketing activities, including keyword research, on-page optimization, technical reviews, and link-building initiatives to improve organic visibility. The role also includes planning, executing, and optimizing PPC campaigns across search and social platforms, monitoring performance, and adjusting bids, targeting, and creatives to achieve ROI and conversion goals.

The specialist will work with web analytics tools to track traffic, user behavior, and campaign performance, preparing regular reports and insights for internal stakeholders and clients. Collaboration with content, design, and account teams is expected to ensure alignment between SEO, PPC,



and overall digital marketing strategies.

Qualifications

- Strong skills in Keyword Research and On-Page SEO, with the ability to identify opportunities and optimize content and site structure.
- Ability to conduct comprehensive SEO Audits and implement recommendations to improve technical health and search visibility.
- Experience with Link Building strategies that follow ethical and search engine–compliant practices.
- Proficiency in Web Analytics tools (e.g., Google Analytics, Google Search Console) to measure performance and inform optimization decisions.
- Hands-on experience managing PPC campaigns (e.g., Google Ads, Meta Ads), including bidding, targeting, and ad copy creation.
- Familiarity with digital marketing concepts, conversion rate optimization, and landing page best practices.
- Strong analytical, problem-solving, and reporting skills, with attention to detail and data accuracy.
- Effective communication and collaboration skills, with the ability to work cross-functionally and present insights clearly.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Prior experience in a digital agency or performance marketing environment is an advantage.

📌 SEO and PPC Specialist (Warangal)
🏢 R work
📍 Warangal