15 Sep
|
Connect System India
|
Delhi
15 Sep
Connect System India
Delhi
USA Website SEO – Major ResponsibilityThe candidate will be responsible for supporting the SEO growth of ConnectSystem.us, our dedicated USA-market website, with the objective of increasing organic visibility, qualified traffic, enquiries and brand recognition in the United States.
Key responsibilities include
- Develop and execute an SEO strategy specifically for the USA market.
- Conduct USA-focused keyword research based on American search terminology, customer intent and product applications.
- Optimize ConnectSystem.us product pages, category pages, landing pages, blogs and technical content.
- Identify high-value keywords related to:
- Electrical floor boxes
- Floor box systems
- Table power solutions
- Conference room power
- Cable management
- Office power solutions
- Furniture power modules
- Workspace connectivity
- Commercial electrical products
- Electrical products for architects, contractors and commercial interiors
- Analyze major USA competitors and identify their keywords, backlinks, content strategies and search visibility.
- Build USA-specific content clusters and topical authority around Connect System's product categories.
- Develop location- and application-specific content for relevant US markets and industries.
- Build high-quality backlinks and brand mentions from US-based industry websites, directories, publications, associations and relevant B2B platforms.
- Research opportunities to get Connect System mentioned on authoritative US websites and industry resources.
- Monitor Google Search Console, Google Analytics and keyword-ranking tools for the USA website.
- Track organic traffic, rankings, impressions, CTR, backlinks, referring domains and enquiries from the USA.
- Identify technical SEO issues affecting the USA website and coordinate corrective actions.
- Ensure the website follows best practices for international SEO,
US English, structured data and search-engine indexing.
- Continuously identify current USA search opportunities based on competitor gaps and customer questions.
AI Search / ChatGPT – USA FocusA key objective will be to improve Connect System's visibility in AI-powered search and answer engines for US customers.
The candidate will
- Research how US customers search for electrical and workspace products using ChatGPT, Google AI, Gemini, Perplexity and other AI platforms.
- Identify questions for which competitors are being recommended but Connect System has limited visibility.
- Create authoritative content designed to improve AI discoverability, entity recognition and citation potential.
- Build detailed product, specification, comparison, application and FAQ content that AI systems can accurately understand.
- Strengthen Connect System's online entity and brand authority through consistent information across the website and authoritative third-party sources.
- Track relevant AI-generated results and document where Connect System is mentioned, recommended or cited.
- Develop strategies to improve Connect System's presence for searches such as:
- “Best floor box manufacturers in USA”
- “Best floor boxes for commercial offices”
- “Conference room power solutions”
- “Best cable management solutions for offices”
- “Electrical floor box manufacturers”
- “Table power solutions for conference rooms”
- “Power modules for office furniture”
- “Best workspace connectivity solutions”
Primary ObjectiveGrow ConnectSystem.us into a strong organic search and AI-search presence in the USA market, generating qualified B2B traffic, enquiries and brand visibility among architects, MEP consultants, electrical contractors, furniture manufacturers, dealers, distributors, commercial interior companies and end customers.
📌 Search Engine Optimization Intern (Delhi)
🏢 Connect System India
📍 Delhi