Regional Sales Manager (RSM) – Dialysis Center Business

Location: Lucknow, Uttar Pradesh

Department: Sales & Business Development

Job Purpose

Drive regional business growth for the dialysis center business by acquiring institutional accounts, building strong relationships with hospitals and nephrology stakeholders, and converting commercial opportunities into operational dialysis centers and recurring revenue.

Key Responsibilities

- Achieve regional revenue, volume, and account acquisition targets.
- Identify and develop opportunities with hospitals, medical colleges, trust hospitals, corporate healthcare providers, and dialysis centers.
- Manage the complete sales cycle from lead generation to proposal, negotiation, and closure.
- Build and maintain a robust sales pipeline with regular follow-ups and conversion plans.
- Build relationships with nephrologists, hospital management, procurement teams, and key decision-makers.
- Coordinate with Operations, Clinical, Projects, and Finance teams for smooth onboarding and launch of new centers.
- Support contract renewals, pricing discussions, amendments, collections, and issue resolution.
- Monitor competitor activity, market trends, and regional business opportunities.
- Plan and execute territory-level sales strategies to achieve business objectives.

Key Deliverables & KPIs
- Achievement of monthly, quarterly, and annual sales targets.
- Number and value of new institutional contracts signed.




- Number of dialysis centers onboarded and operationalized.
- Sales pipeline coverage and conversion ratio.
- Sales cycle time and closure efficiency.
- Customer retention and strategic account development.
- Effective follow-up on collections and commercial closures.

What You Bring
- Bachelor’s degree in Business, Life Sciences, Healthcare Management, or a related field; MBA preferred.
- Strong experience in institutional sales or business development.
- Experience in healthcare, hospitals, medtech, diagnostics, chronic care, or allied sectors preferred.
- Good understanding of hospital procurement, tendering, and multi-stakeholder account management.
- Strong communication, negotiation, presentation, and relationship-management skills.
- Ability to work independently in the field and coordinate with cross-functional teams.
- Experience in dialysis, nephrology, renal care, medical devices, or managed healthcare services is preferred.
- Willingness to travel extensively across the assigned region.

Core Skills
- Institutional Sales

- Business Development

- Key Account Management

- Commercial Negotiation

- Market Mapping

- Pipeline Management
- Tender & Proposal Handling

- Stakeholder Engagement

- Territory Planning
- Cross-Functional Coordination
- Sales & Revenue Management

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 RSM Lucknow
🏢 Lord's ark Industries
📍 Lucknow