About the Role

We are looking for a hands-on Digital Marketing Executive to manage Google Ads, Meta Ads, SEO, and related marketing activities across multiple projects.

You will receive direct strategic guidance and training, including how to use AI tools effectively. Your responsibility will be to turn that guidance into action, manage daily execution, track results, and consistently improve performance.

The ideal candidate has experience working on live campaigns, is comfortable with digital marketing tools, and takes ownership of getting work done. This is a full-time, in-office role based in Ahmedabad.

Paid Advertising & Campaign Management

- Set up, manage, and optimise Google Ads and Meta Ads campaigns.
- Work on Search, Display, Shopping, Performance Max, and remarketing campaigns as relevant to each project.
- Conduct keyword research, audience research, and competitor analysis.
- Write ad copy and coordinate creative requirements.
- Manage budgets, bidding strategies, search terms, negative keywords, and audience targeting.
- Test ads, creatives, audiences, and landing pages to improve performance.
- Monitor lead quality, conversions, cost per lead, cost per acquisition, and return on ad spend.
- Identify underperforming campaigns and implement improvements.

Conversion Tracking & Reporting
- Set up, verify, and troubleshoot conversion tracking using Google Tag Manager, Google Analytics 4, and advertising platform tools.
- Work with Meta Pixel and coordinate Conversions API implementation where required.
- Analyse campaign performance and prepare reports using Looker Studio, Google Sheets, or Excel.
- Share transparent insights, completed actions, and recommended next steps.
- Coordinate with developers to resolve tracking and landing-page issues.

SEO & Organic Growth
- Conduct keyword research, competitor analysis, and website audits.
- Optimise website content,



titles, meta descriptions, headings, and internal links.
- Identify technical SEO issues and coordinate fixes with developers.
- Monitor keyword rankings, organic traffic, indexing, and website health.
- Support content planning, local SEO, and Google Business Profile optimisation.

AI-Assisted Marketing & Project Execution
- Use ChatGPT, Gemini, Claude, or similar tools for research, ad variations, content briefs, analysis, and productivity.
- Review and refine AI-generated work for accuracy, relevance, and brand voice.
- Learn and apply AI-assisted workflows and basic automation.
- Manage priorities and deadlines across multiple projects.
- Follow briefs, apply feedback, share progress updates, and flag blockers early.

Required Skills & Experience
- 2-6 years of hands-on digital marketing experience.
- Demonstrated experience managing Google Ads and Meta Ads campaigns.
- Working knowledge of Google Analytics 4, Google Tag Manager, and Google Search Console.
- Practical experience with Semrush, Ahrefs, or a comparable SEO platform.
- Understanding of conversion tracking, landing-page optimisation, and campaign performance metrics.
- Proficiency in Google Sheets or Microsoft Excel.
- Familiarity with AI tools such as ChatGPT, Gemini, or Claude.
- Good written English for ad copy, content editing, and reporting.
- Strong analytical skills, attention to detail, and time management.
- Ability to execute independently after receiving guidance and manage multiple projects.





Additional Skills That Are a Plus
- Experience working with US brands or US businesses.
- Google Merchant Center and product feed management.
- Looker Studio dashboards.
- Microsoft Clarity or Hotjar.
- Screaming Frog and PageSpeed Insights.
- WordPress, Yoast SEO, or Rank Math.
- Canva and basic creative editing.
- CRM systems, lead tracking, and offline conversion imports.
- Automation tools such as Zapier, Make, or n8n.

What We Offer
- 25,000 to 60,000 per month, based on experience and demonstrated skills.
- Direct guidance and ongoing practical training.
- Exposure to multiple projects and marketing channels.
- Training in AI-assisted marketing and automation.
- Opportunities to take on greater responsibility based on performance.

What to Include in Your Application Along with your CV, include a brief summary of campaigns you have personally managed: the platforms used, approximate monthly ad budgets you handled, and the results you achieved.

Pay: ₹25,000.00 - ₹60,000.00 per month

Ability to commute/relocate

- Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):
- What is your expected annual CTC in INR?
- What is your notice period in days? Enter 0 if you can join immediately.
- Rate yourself out of 10 on each: Google Ads, Meta Ads, SEO, and AI tools (ChatGPT/Gemini/Claude). Guide: 1 = beginner, 5 = handles routine tasks independently, 10 = expert who manages complex work, troubleshoots issues, and can show results. Example format: Google Ads 7, Meta Ads 5, SEO 6, AI tools 8.
- Briefly describe one campaign you personally managed - platform, approximate monthly budget, and the result.

Experience:
- working with US brands or US businesses: 1 year (Preferred)

Work Location: In person

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