Fitspire – Health | Wellness is a health and fitness brand focused on promoting agility, activeness, and overall well-being across all age groups. The company develops a wide range of products designed to be globally competitive in authenticity, safety, and performance. Fitspire is committed to becoming India’s leading and most respected health and wellness brand by fostering a stronger and healthier setting for the nation.
Its offerings are 100% vegan or vegetarian and free from chemicals and steroids, with formulas driven by innovation and scientific validation.
Role Description This is a full-time, on-site Performance Marketing role based in New Delhi.
The Performance
Marketer will plan, execute, and optimize paid campaigns across digital channels to drive customer acquisition, engagement, and revenue growth. Daily responsibilities include managing ad budgets, monitoring campaign performance, conducting A/B tests, and analyzing data to improve ROI. The role involves collaborating with marketing, sales,
and product teams to align campaigns with brand goals, identifying new growth opportunities, and preparing regular performance reports and insights.
The Performance
Marketer will also support market research initiatives to understand audience behavior and refine targeting strategies.
Qualifications
-Experience: 4+ years hands-on in Meta Ads & Google Ads.-Background: D2C experience mandatory; FMCG brand background strongly preferred.
-Tech Stack: In-depth knowledge of Shopify storefronts, checkout flows, and analytics.-Business Acumen: Evaluates success via P&L; and contribution margin—not just ad dashboard metrics
.-Operations: Proven strategies to control Cash-On-Delivery and minimize RTO (Return to Origin).
-Consumer Strategy: Uses customer psychology, cohort analysis, and LTV data to build high-converting campaigns.
-Growth Mindset: Track record of aggressively scaling budgets rather than just maintaining stable spends
📌 Perfomance marketing (New Delhi)
🏢 Fitspire - Health | Wellness
📍 New Delhi
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