About the Role:
We are seeking a highly motivated and results-driven Outbound Lead Generation Expert to accelerate pipeline growth across the US market. This is a pure outbound hunting rolefocused on identifying target accounts, engaging senior decision-makers, and generating qualified sales opportunities through strategic prospecting.
The ideal candidate is self-sufficient, data-driven, and experienced in owning the entire outbound processfrom account research and list building to personalized outreach and meeting generation. This role will work closely with Sales, Pre-Sales, and Solutions teams to create opportunities within enterprise and mid-market organizations across Technology, Commerce, Manufacturing, and Healthcare sectors.
Key Responsibilities:
1. Outbound Prospecting & Lead Generation:
- Identify and engage CIOs, CTOs, COOs, CMOs, Vice Presidents, Directors, and other C-level decision-makers within target accounts.
- Execute multi-channel outbound campaigns through cold calls, emails, LinkedIn outreach, referrals, and other prospecting channels.
- Generate qualified meetings and sales opportunities for the sales team.
- Build and maintain a healthy pipeline of prospects across assigned industries and territories.
- Consistently achieve outbound activity, meeting-generation, and opportunity-creation targets.
- Contribute directly to pipeline creation through strategic prospecting and account penetration.
2. Account Research & Targeting
- Research targets companies and key stakeholders across Healthcare, Retail, Manufacturing, and Technology sectors.
- Identify buying signals such as leadership changes, funding rounds, digital transformation initiatives, acquisitions, technology investments, and expansion activities.
- Develop and maintain high-quality prospect lists using LinkedIn Sales Navigator, Apollo, ZoomInfo, and other sales intelligence platforms.
- Prioritize accounts based on ICP fit, buying intent, business relevance, and chance potential.
- Conduct detailed account research to improve personalization and conversion rates.
3. Outreach Strategy & Personalization
- Craft personalized outreach messaging tailored to executive-level decision-makers.
- Design, execute, and optimize multi-touch outbound sequences across email, phone, and LinkedIn.
- Conduct A/B testing on messaging, subject lines, call scripts, and outreach cadences.
4. CRM Management & Reporting
- Maintain accurate prospect, account, and activity data within CRM systems.
- Track and report key outbound metrics including outreach volume, response rates, meetings booked, opportunities created, and pipeline contribution.
- Ensure data hygiene and compliance with CRM processes.
- Manage prospect lifecycle tracking and maintain accurate pipeline visibility.
- Provide regular performance updates and actionable insights to sales leadership.
5. Collaboration & Market Intelligence
- Partner with Sales, Pre-Sales, and Solutions teams to understand target markets, offerings, and value propositions.
- Ensure seamless handoff of qualified opportunities to the sales team.
- Share prospect feedback, market insights, and competitive intelligence.
- Collaborate on account-based prospecting and strategic outreach initiatives.
- Contribute to continuous improvement of outbound processes, messaging, and campaign effectiveness.
Contact Person: Harish Karthik M -
[email protected] DISCLAIMER: You must take the necessary steps to safeguard the integrity, security, and confidentiality of shared confidential information.
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