Reports to: Marketing Lead / Founder's Office

What We're Looking For

- 0-2 years of experience in marketing, social media, or a related field (internships count)

- Solid written communication skills; comfortable writing captions/copy in a brand voice

- Working knowledge of Instagram, WhatsApp Business, and basic content scheduling tools

- Highly organised, with the ability to manage multiple timelines/campaigns at once
- A genuine interest in food, dessert trends, and pop culture someone who's always scrolling and noticing what's working

- Basic familiarity with design tools (Canva or similar) is a plus

- Ability to work independently, take ownership, and follow through without much hand-holding

Key Responsibilities

Social Media Execution

- Plan, create, and post content across social media platforms (Instagram, WhatsApp, and others as relevant), keeping the brand voice consistent and on-tone

- Maintain a regular posting calendar and ensure timely publishing across channels

- Monitor engagement, comments, and messages, and flag anything needing a response

Campaign Coordination





- Support the planning and execution of upcoming marketing campaigns, making sure every moving part content, creative, approvals, vendors comes together on schedule

- Coordinate with designers, photographers, and any external agencies/vendors to keep deliverables on track

- Troubleshoot day-to-day hiccups so campaigns launch smoothly and on time

Ideation & Trends

- Track trending products, formats, and conversations in the food, dessert, and D2C space, and translate them into ideas for R&B;

- Pitch new product angles, seasonal campaign concepts, and content formats that fit the brand's warm, accessible personality

- Keep an eye on what competitors and category leaders are doing, and bring back useful insights

Timeline & Project Management

- Maintain campaign trackers/calendars and proactively flag delays or bottlenecks

- Follow up with internal and external stakeholders to ensure deadlines are met

- Keep documentation (briefs, approvals, post-campaign notes) organised and up to date

📌 Junior Marketing Executive (Navi Mumbai)
🏢 Yaashkrishni Food Science
📍 Navi Mumbai