Are you a performance-driven digital marketer who knows how to turn clicks into customers and campaigns into measurable business growth?

We are looking for a Digital Marketing Executive with robust expertise in Performance Marketing, Google Ads, Meta Ads, SEO, and SEM to join our growing team.

? Key Responsibilities

- Plan, execute, and optimise performance marketing campaigns across Google and Meta.
- Manage Google Ads campaigns, including Search, Display, Performance Max, and YouTube.
- Develop and manage high-performing Meta Ads campaigns for lead generation, conversions, and brand growth.
- Drive SEO strategies to improve organic rankings, website traffic, and visibility.
- Manage SEM campaigns with a strong focus on ROI and conversion performance.
- Conduct keyword research, competitor analysis, and audience targeting.
- Monitor campaign metrics such as CTR, CPC, CPL, CPA, ROAS, and conversion rates.
- Set up and analyse Google Analytics 4, Google Tag Manager, and conversion tracking.




- Prepare performance reports and provide actionable insights for campaign improvement.
- Stay updated with the latest trends, tools, and algorithms in digital marketing.

? What We’re Looking For
- Performance Marketing should be your core strength.
- Strong hands-on expertise in Google Ads and Meta Ads is essential.
- Excellent knowledge of SEO, SEM, keyword research, and website optimisation.
- Skilled in Google Analytics, Google Tag Manager, and Google Ads reporting.
- Ability to create data-driven strategies and optimise campaigns for maximum ROI.
- Strong analytical, problem-solving, and communication skills.
- A results-oriented mindset with a passion for digital marketing.

? Experience1–3 years of relevant experience in performance marketing or digital advertising. Candidates with proven experience in managing paid campaigns and delivering measurable results will be preferred.

? Job LocationKolkata|On site

📌 Digital Marketing Executive (Kolkata)
🏢 Abybaby Events Private
📍 Kolkata