Company Description The company is a into FMCG Products selling online.

Role Description This is a full-time, on-site role for a Digital Marketing Executive based in New Delhi.

The Digital Marketing

Executive will plan, execute, and monitor online marketing campaigns across channels, including registration of products on various websites, social media, search, email, and web. Daily tasks include creating and optimizing digital content, managing social media calendars, coordinating with internal teams, and ensuring brand consistency. The role involves tracking performance using web analytics tools, preparing campaign reports, and recommending improvements based on data insights.

The Digital Marketing

Executive will also support broader marketing initiatives, market research, and competitor analysis to help drive traffic, engagement, and conversions.

Qualifications

- Strong Marketing skills with the ability to plan and execute integrated digital campaigns.




- Effective Communication skills for collaborating with cross-functional teams and producing clear, audience-focused messaging.
- Hands-on experience with Social Media Marketing, including content scheduling, community management, and platform-specific optimization.
- Proficiency in Web Content Writing to create engaging, accurate, and brand-aligned copy for websites, landing pages, and digital assets.
- Ability to use Web Analytics tools to monitor campaign performance, interpret data, and recommend data-driven improvements.
- Familiarity with SEO/SEM, email marketing, and basic design or creative collaboration is beneficial.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Detail-oriented, organized, and able to manage multiple projects and deadlines in a quick-paced environment.

📌 Digital Marketing Executive (New Delhi)
🏢 Ab Initio Lifestyles Private
📍 New Delhi