15 Sep
|
Champions Group
|
Bengaluru
15 Sep
Champions Group
Bengaluru
Hi,
We have an opening in our company for D2C Ecommerce & Marketplace Specialist (Consultant Role)
Parent Company : Champion Info Metrics Pvt Ltd ( 25+ Years Of Existence)Website : https://www.championinfometrics.com/Job Location : HSR Layout near silk board (Bangalore)
About the Company :-
Champions Group is a diversified business conglomerate with group of companies operating across Real Estate, Tourism, Digital Marketing, Data Sales (DAAS), and other business verticals. At Champions Group, we foster an environment of innovation, collaboration, and professional growth.
Role :-
Bake Fit’s go-to-market strategy is online-first: its own D2C website, quick-commerce platforms (Blinkit, Zepto, Instamart), and marketplaces (Amazon, Flipkart, BigBasket). The E-commerce & Marketplace Specialist Consultant is responsible for setting up, optimising and growing these channels so Bake Fit reaches customers as an affordable, easy-to-discover, easy-to-reorder everyday brand — not a niche premium product lost in a crowded category.
Scope Of Work :--
1. D2C Website & Subscription Setup
- Set up or optimise the Bake Fit D2C website (Shopify/WooCommerce), including payment gateway integration and local delivery logistics.
- Design and launch a subscription module for weekly/monthly bread and snack boxes, aligned with the product’s natural 5–7 day repurchase cycle.
- Implement basic conversion-rate optimisation: product pages, checkout flow, trust signals (nutrition claims, certifications).
2. Quick-Commerce Channel Management
- Lead onboarding and go-live on Blinkit, Zepto and Swiggy Instamart for the home city, then replicate for each new city per the roadmap.
- Manage dark-store inventory placement and freshness-dated stock rotation in coordination with Operations.
- Own listing quality (titles, images, descriptions) and in-app visibility/search ranking on each platform.
- Track and optimise fill rate, stockouts,
and delivery SLAs specific to each quick-commerce partner.
3. Marketplace Management
- Onboard and manage Bake Fit’s storefronts on Amazon and Flipkart Grocery, and grocery-focused platforms such as BigBasket.
- Optimise product listings for marketplace SEO — keywords, A+ content/enhanced brand content, and category placement.
- Manage marketplace advertising (Sponsored Products/Brands) budgets in coordination with the marketing team.
- Handle marketplace account health: ratings, reviews, returns, and dispute resolution.
4. Pricing, Promotions & Catalogue Strategy
- Develop a channel-wise pricing strategy that keeps hero SKUs within 20–30% of mainstream bakery prices, per Bake Fit’s affordability positioning.
- Design combo packs, starter packs, and subscription discounts as the primary promotional levers — rather than deep one-time discounting.
- Plan seasonal catalogue campaigns (festive jaggery sweets, back-to-school tiffin range, Recent Year health-reset bundles).
5. Analytics, Reporting & Growth
- Build and maintain a channel-wise sales and performance dashboard: revenue, CAC, repeat rate, conversion rate, and channel mix.
- Report monthly on which channels are driving growth vs. which need intervention, with clear recommendations.
- Coordinate with the Digital Marketing Executive on retargeting, WhatsApp broadcast campaigns, and influencer-driven traffic into these channels.
- Own the online piece of new-city launch plans as Bake Fit expands per the 5-year roadmap.
Experience :--
- 3–6+ years of experience in D2C or e-commerce growth roles, ideally within FMCG, F&B;, or a comparable fast-moving consumer category.
- Proven, hands-on experience with Indian quick-commerce platforms (Blinkit, Zepto, Instamart) and marketplaces (Amazon, Flipkart, BigBasket).
- Track record of taking a brand from zero to a live, functioning multi-channel online presence.
- Comfortable working with Shopify/WooCommerce and marketplace seller dashboards directly, not just briefing an agency.
📌 C E commerce & Marketplace - Bakery (Consultant) (Bengaluru)
🏢 Champions Group
📍 Bengaluru