Company DescriptionADko Marketing & Technologies is a performance marketing and growth partner helping startups, SMEs, D2C brands, e-commerce businesses, and established companies acquire customers, increase revenue, and scale sustainably.

We combine strategy, creativity, data, technology, and execution to build measurable growth systems across the entire customer journey.

Our capabilities include performance marketing, paid media, social media marketing, SEO, branding and creative development, websites and landing pages, UI/UX and conversion rate optimization, marketing analytics, CRM and marketing automation, e-commerce growth, influencer marketing, and strategic consulting.

At ADko, we focus on business outcomes rather than vanity metrics. Our work is measured through qualified leads, revenue growth, conversion rates, customer acquisition cost, ROAS, retention, and customer lifetime value.

ADko has worked with 30+ clients across India, the UAE, and Canada, supporting businesses with digital transformation, customer acquisition, and sustainable growth.

Role DescriptionWe are looking for a commercially driven Business Development Executive to join our team in Kochi.

The ideal candidate will be responsible for identifying new business opportunities, building a strong sales pipeline, engaging prospective clients, and converting qualified opportunities into long-term partnerships.

You will work closely with founders, business owners, marketing leaders, and decision-makers to understand their challenges and position ADko’s marketing and technology solutions accordingly.

Key Responsibilities

- Research industries, markets, companies, and decision-makers to identify potential business opportunities.
- Generate new leads through cold calling, email outreach, LinkedIn, social media, networking, referrals, events, and other prospecting channels.
- Qualify inbound and outbound leads based on business requirements, budget, opportunity, and decision-making potential.
- Schedule and conduct discovery calls, business meetings, presentations, and service demonstrations.
- Understand client challenges and recommend suitable digital marketing,



branding, technology, website, and growth solutions.
- Develop customized proposals, quotations, pitch decks, and commercial presentations.
- Manage prospects throughout the complete sales cycle, from initial outreach to negotiation and deal closure.
- Conduct consistent and professional follow-ups with prospective clients.
- Support pricing discussions, contract negotiations, and commercial closure.
- Maintain strong relationships with prospects and existing clients to identify retention, upselling, and cross-selling opportunities.
- Coordinate with marketing, creative, strategy, and development teams to ensure accurate solution planning and smooth client onboarding.
- Maintain accurate records of leads, meetings, opportunities, follow-ups, and sales activities within CRM systems.
- Track pipeline performance, conversion rates, sales activity, and revenue against assigned targets.
- Provide market intelligence and client insights to help improve ADko’s positioning, offerings, and go-to-market strategy.
- Represent ADko professionally during meetings, networking opportunities, and business discussions.

Qualifications

- Strong understanding of Business Development, Sales, and Client Acquisition.
- Ability to independently identify opportunities and build a high-quality sales pipeline.
- Hands-on experience with lead generation, prospecting, outreach, and lead qualification across multiple channels.
- Excellent written and verbal communication skills.
- Strong presentation, negotiation, relationship-building, and interpersonal skills.
- Confidence communicating with business owners, founders, senior management, and decision-makers.
- Ability to understand business problems and translate them into relevant marketing or technology solutions.




- Good understanding of digital marketing, performance marketing, websites, branding, social media, paid advertising, or growth strategies.
- Experience working with CRM platforms, lead management systems, or sales tracking tools.
- Basic ability to interpret sales and marketing data to support decision-making.
- Strong organizational skills with disciplined follow-up and pipeline management.
- Self-driven, target-oriented, proactive, and comfortable working in a performance-focused environment.
- Ability to collaborate effectively with creative, marketing, strategy, and technical teams.
- Bachelor’s degree in Business, Marketing, Management, Commerce, or a related field. Equivalent practical experience will also be considered.

Preferred Experience0-2 years of experience in Business Development, Sales, Client Acquisition, or Account Management is preferred.

Experience within a digital marketing agency, advertising agency, technology company, SaaS business, consulting firm, or IT services company will be an added advantage.

Candidates with strong communication and sales potential but limited experience may also be considered.

What Success Looks LikeSuccess in this role will be measured through:

- Qualified opportunities generated
- Sales pipeline value
- Meetings and discovery calls completed
- Proposal-to-conversion rate
- Current client acquisition
- Revenue generated
- Consistency of follow-ups and CRM management
- Client relationship quality
- Contribution to upselling and account growth

Who We Are Looking ForWe are looking for someone who goes beyond simply making sales calls. You should be able to understand a business, identify its challenges, communicate value clearly, build credibility, and confidently move opportunities toward closure.

- If you are ambitious, commercially minded, comfortable with targets, and want to grow alongside a fast-moving marketing and technology company, ADko offers an environment where your performance can directly influence both your growth opportunities and the growth of the company.

📌 Business Development Executive (Kochi)
🏢 ADko Marketing u0026 Technologies
📍 Kochi