About Tier2 Digital

Tier2 Digital helps brands hit their digital and marketing goals, with particular strength in social media and SEO. Most of our clients are international, often working directly with founders, and we hold a high bar for attention to detail. Every campaign is built from first principles and shaped around each client's guidelines, with a constant focus on learning and new technology to turn even complex industries into compelling creative work.

Role Overview

We're looking for a B2B Content & Copywriter who can write sharp, credibility-driven B2B copy across a range of industries and tones. You'll partner with strategists and designers to bring each client's brand voice to life, turning technical subject matter into copy that's explicit, persuasive, and human.

What You'll Do

- Write and edit website copy, landing pages, blog posts, case studies, email sequences, and sales/marketing collateral for multiple B2B (primarily) & B2C clients
- Translate complex or technical subject matter (healthcare operations, compliance, medical education, SaaS, and more) into clear, persuasive, audience-appropriate copy
- Develop a strong grasp of each client's brand voice, ICP (ideal customer profile), and positioning, and write consistently within it
- Collaborate with strategists, designers, and SEO specialists to ensure content supports broader marketing goals
- Conduct research to accurately represent client industries, services, and value propositions




- Optimize content for SEO best practices without compromising readability or tone
- Manage multiple content pieces and deadlines across several client accounts simultaneously
- Incorporate feedback from clients and internal stakeholders efficiently and professionally

Who You Are

- 2–5 years of professional experience in B2B copywriting or content writing (agency experience is a strong plus)
- A portfolio demonstrating range — ability to write in different tones and for different industries/audiences
- Excellent research skills and comfort writing about technical, regulated, or specialized subject matter (healthcare, compliance, SaaS, etc.)
- Solid grasp of grammar, structure, and storytelling fundamentals
- Working knowledge of SEO writing principles (keyword integration, meta descriptions, structuring for readability)
- Ability to manage multiple projects and deadlines with minimal oversight
- Comfortable taking and applying feedback from both clients and internal teams
- Bonus: experience writing for healthcare, medical, or compliance-heavy industries

Why Join Tier2 Digital?

- A hybrid setup designed thoughtfully around how our team works best
- Collaborative environment with creative freedom
- Opportunity to work with international clients, including global B2B brands
- A strong focus on continuous learning, with regular upskilling on AI and the latest tools
- Supportive team culture based on trust and ownership
- Intentional about who we work with — both clients and team

📌 B Content & Copywriter (Bengaluru)
🏢 Tier2 Digital
📍 Bengaluru