Role & responsibilities

- Own the digital product vision, strategy, roadmap, and execution aligned with business and customer objectives.
- Manage the end-to-end product lifecycle, from discovery and ideation to launch, optimization, and continuous improvement.
- Conduct customer research, market analysis, competitor benchmarking, and data analysis to identify new product opportunities.
- Translate customer and business needs into product requirements, user stories, acceptance criteria, and prioritized backlogs.
- Work closely with Engineering, UX/UI, Data, Marketing, Sales, Operations, and Customer Success teams to deliver digital products.
- Define and track product KPIs, OKRs, adoption, engagement, conversion, retention, and revenue metrics.
- Use analytics, customer feedback, experimentation, and A/B testing to make data-driven product decisions.
- Lead product discovery and validate ideas through prototypes, MVPs, experiments, and user testing.
- Prioritize features and initiatives based on customer value, business impact, effort, dependencies, and strategic priorities.
- Drive successful product launches, releases, adoption, and go-to-market initiatives.
- Identify opportunities to improve customer experience, usability, conversion, engagement, and retention.
- Collaborate with engineering teams on technical feasibility, architecture considerations, APIs, integrations, and delivery dependencies.
- Monitor product performance and proactively identify opportunities, risks, and areas for improvement.
- Communicate product strategy, roadmap, progress, and business impact to senior management and key stakeholders.
- Mentor junior Product Managers and contribute to building strong product management processes and practices.

Preferred candidate profile





- 5 to 10 years of experience in Product Management, Digital Product Management, or a related product/technology role.
- Proven experience owning digital products or platforms throughout their lifecycle.
- Strong track record of delivering products that improve revenue, conversion, adoption, engagement, retention, or customer experience.
- Hands-on experience with product discovery, roadmap planning, prioritization, Agile/Scrum, MVP development, and product launches.
- Strong understanding of customer research, UX/UI principles, product analytics, experimentation, and data-driven product management.
- Experience working with engineering, design, data, marketing, sales, and business teams in a cross-functional environment.
- Strong knowledge of product metrics, KPIs, OKRs, A/B testing, funnels, customer journeys, and analytics tools.
- Ability to translate complex business and customer problems into simple, scalable, and commercially viable product solutions.
- Experience with digital technologies such as cloud platforms, APIs, mobile/web applications, SaaS, AI/ML, or data platforms is an advantage.
- Strong understanding of market research, competitive analysis, product positioning, monetization, and go-to-market strategies.
- Excellent communication, stakeholder management, presentation, negotiation, and influencing skills.
- Solid analytical thinking, problem-solving, prioritization, and decision-making abilities.
- Bachelor's degree in Computer Science, Information Technology, Engineering, Business, Economics, or a related field.
- MBA/PGDM in Product Management, Business Administration, Marketing, Strategy, or Technology Management is preferred.
- Product Management, Agile/Scrum, Design Thinking, or Product Analytics certifications are an advantage.

📌 Senior Digital Product Manager (India)
🏢 Good Co India
📍 India